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MacBook Black Friday Deals in 2023: Where to Save the Most

Apple MacBook Pro
Natalia SERDYUK / iStock

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Updated February 19, 2024

The MacBook is one of Apple’s signature product categories, and the company innovates and iterates its models annually. The brand offers two definitive styles of laptop: the Pro for the most advanced technology available and the Air for a more lightweight, portable version. The current generations of each MacBook feature Apple’s latest processing chips, as well as two different screen sizes. There’s really something for everyone and anyone who’s looking for the full-scale Apple experience.

Whether you’re eyeing a MacBook Pro or a MacBook Air, Black Friday tech deals are a great opportunity to get your hands on these best-in-class laptops at a much nicer price. While there are no dedicated Apple Black Friday deals from the brand itself, a number of participating retailers will have great sales available.


Deals by category

Best MacBook Air 13 inch M1 deals

Apple 2020 MacBook Air Laptop M1 Chip, 8 GB RAM, 256 GB Storage

$849 at Amazon ($150 off) Also available at B&H Photo Video for $849

All-day battery life is a game changer! This new MacBook gives you up to 18 hours. Available in Silver, Gold, and Space Gray.

Best MacBook Air 13.6 inch M2 deals

Apple MacBook Air Laptop M2 Chip, 8 GB RAM, 256 GB Storage

$949 at Best Buy ($150 off)

It’s super thin, has a stunning Liquid Retina display, plus it has 18 hours of battery life. Available in Midnight, Starlight, Space Gray, and Silver.

Apple 13" MacBook Air (M2, Midnight) MLY33LL/A

Apple 13" MacBook Air (M2, Midnight) MLY33LL/A

Apple MacBook Air Laptop M2 Chip, 8 GB RAM, 512 GB Storage

$1,249 at Best Buy ($150 off)

We’re into the ultraportable design and the 16-core Neural Engine for advanced machine learning tasks. Available in Midnight, Starlight, Space Gray, and Silver.

MacBook Air 13.6" Laptop - Apple M2 chip - 8GB Memory - 512GB SSD - Midnight

MacBook Air 13.6" Laptop - Apple M2 chip - 8GB Memory - 512GB SSD - Midnight

Best MacBook Air 15 inch M2 deals

Apple MacBook Air Laptop M2 Chip 8 GB RAM, 256 GB Storage

$1,049 at Best Buy ($250 off) Also available at Amazon for $1,049

The Liquid Retina display is so sharp, plus it offers a fanless design for silent operation. Available in Midnight, Starlight, Space Gray, and Silver.

Apple - MacBook Air 15" Laptop - M2 chip - 8GB Memory - 256GB SSD - Midnight

Apple - MacBook Air 15" Laptop - M2 chip - 8GB Memory - 256GB SSD - Midnight

Apple MacBook Air Laptop M2 Chip, 8 GB RAM, 512 GB Storage

$1,249 at Best Buy ($250 off) Also available at Amazon for $1,249

So thin, so portable. This 15.3-inch Liquid Retina display offers vibrant images and incredible detail. Available in Midnight, Starlight, Space Gray, and Silver.

Apple MacBook Air Laptop M2 Chip 16GB RAM, 512 GB Storage

$1,449 at Best Buy ($200 off)

Comes equipped with macOS Ventura, which helps you get more done, share, and collaborate—and it works great with iPhone and iPad. Available in Midnight.

Apple MacBook Air Laptop M2 Chip 16GB RAM, 1T Storage

$1,699 at Best Buy ($200 off)

Get up to 24GB of unified memory, so everything you do fast and fluid from studying to work tasks. Available in Midnight.

Best MacBook Pro 13.3 inch M2 deals

Apple MacBook Pro Laptop M2 Chip, 8 GB RAM, 256 GB Storage

$1,099 at Best Buy ($200 off)

This one provides up to 20 hours of battery life, thanks to the Apple M2 chip. Available in Space Gray and Silver.

Apple MacBook Pro Laptop M2 Chip, 8 GB RAM, 512 GB Storage

$1,299 at Best Buy ($200 off)

It offers next-generation 8-core CPU, 10-core GPU, and up to 24GB of unified memory. Available in Space Gray and Silver.

MacBook Pro 13.3" Laptop - Apple M2 chip - 8GB Memory - 512GB SSD - Space Gray

MacBook Pro 13.3" Laptop - Apple M2 chip - 8GB Memory - 512GB SSD - Space Gray

Best MacBook Pro 14 Inch M2 and M2 Pro/Max Deals

Apple MacBook Pro Laptop M2 Pro Chip,16 GB RAM, 512 GB Storage

$1,799 at B&H ($200 off)

The creative on your list will love this one. It’s designed for everyone from photographers to filmmakers, 3D artists, music producers, and more. Available in Space Gray and Silver.

Apple 14" MacBook Pro (M2 Pro, Space Gray) MPHE3LL/A

Apple 14" MacBook Pro (M2 Pro, Space Gray) MPHE3LL/A

Apple MacBook Pro Laptop M2 Chip 16GB RAM, 512 GB Storage

$1,599 at Best Buy ($400 off)

No more hot laptop. Thanks to its active cooling system, the 14-inch MacBook Pro keeps its performance going strong. Available in Space Gray.

Apple - MacBook Pro 14" Laptop - M2 Pro chip - 16GB Memory - 512GB SSD - Space Gray

Apple - MacBook Pro 14" Laptop - M2 Pro chip - 16GB Memory - 512GB SSD - Space Gray

Best MacBook Pro 16.2 Inch M2 Pro/Max Deals

Apple 2023 MacBook Pro Laptop M2 Max Chip 32 GB RAM, 1 TB Storage $3,249.99 at Amazon (7% off)

Up to a whopping 22 hours of battery life with this power-efficient model, which includes the M2 Pro or M2 Max chip. Available in Space Gray and Silver.

Apple 2023 MacBook Pro Laptop M2 Max chip with 12‑core CPU and 38‑core GPU: 16.2-inch Liquid Retina XDR Display, 32GB Unified Memory, 1TB SSD Storage. Works with iPhone/iPad; Space Gray

Apple 2023 MacBook Pro Laptop M2 Max chip with 12‑core CPU and 38‑core GPU: 16.2-inch Liquid Retina XDR Display, 32GB Unified Memory, 1TB SSD Storage. Works with iPhone/iPad; Space Gray

Best MacBook Pro 14 Inch M3 Deals

Apple 2023 MacBook Pro Laptop M3 Chip, 8 GB RAM, 512 GB Storage

$1,549 at Best Buy ($50 off)

Everything you do will be super-fast, thanks to this laptop’s up to 24GB of unified memory. Available in Space Gray and Silver.

Apple - MacBook Pro 14" Laptop - M3 chip - 8GB Memory - 10-core GPU - 512GB SSD (Latest Model) - Space Gray

Apple - MacBook Pro 14" Laptop - M3 chip - 8GB Memory - 10-core GPU - 512GB SSD (Latest Model) - Space Gray

Apple 2023 MacBook Pro Laptop M3 Chip, 8 GB RAM 1 TB Storage

$1,749 at Best Buy ($50 off)

This 14-inch laptop lets you connect everything. It offers a MagSafe charging port, two Thunderbolt /USB 4 ports, an SDXC card slot, an HDMI port, and a headphone jack. Available in Space Gray and Silver.

Apple - MacBook Pro 14" Laptop - M3 chip - 8GB Memory - 10-core GPU - 1TB SSD (Latest Model) - Space Gray

Apple - MacBook Pro 14" Laptop - M3 chip - 8GB Memory - 10-core GPU - 1TB SSD (Latest Model) - Space Gray

Best MacBook Pro 14 Inch M3 Pro/Max Deals

My Best Buy Plus members and My Best Buy Total members qualify for $50 off the list price for:

Apple 2023 MacBook Pro Laptop M3 Pro Chip, 18 GB RAM, 512 GB Storage

$1,849 at Best Buy ($150 off)

This 14-inch laptop makes multitasking and taking on pro projects, like editing thousands of photos, a breeze. Available in Space Black and Silver.

Apple - MacBook Pro 14" Laptop - M3 Pro chip - 18GB Memory - 14-core GPU - 512GB SSD (Latest Model) - Silver

Apple - MacBook Pro 14" Laptop - M3 Pro chip - 18GB Memory - 14-core GPU - 512GB SSD (Latest Model) - Silver

Apple 2023 MacBook Pro Laptop M3 Pro Chip, 18 GB RAM, 1T Storage

$2,249 at Best Buy ($150 off)

Seamlessly integrates with all of your Apple devices. Copy something on iPhone and paste it on MacBook Pro. Answer FaceTime calls, or send texts with Messages on your Macbook. Available in Space Black and Silver.

Apple - MacBook Pro 14" Laptop - M3 Pro chip - 18GB Memory - 18-core GPU - 1TB SSD (Latest Model) - Silver

Apple - MacBook Pro 14" Laptop - M3 Pro chip - 18GB Memory - 18-core GPU - 1TB SSD (Latest Model) - Silver

Apple 2023 MacBook Pro Laptop M3 Max Chip 36 GB RAM, 1T Storage

$3,149 at Best Buy ($50 off)

This one offers responsive unified memory and storage for all your work or school needs. Available in Space Black and Silver.

Apple - MacBook Pro 14" Laptop - M3 Max chip - 36GB Memory - 30-core GPU - 1TB SSD (Latest Model) - Space Black

Apple - MacBook Pro 14" Laptop - M3 Max chip - 36GB Memory - 30-core GPU - 1TB SSD (Latest Model) - Space Black

Best MacBook Pro 16.2 Inch M3 Pro/Max Deals

Apple 2023 MacBook Pro Laptop M3 Pro Chip, 18 GB RAM, 512 GB Storage

$2,299 at Best Buy ($200 off)

The backlit Magic Keyboard has Touch ID, which gives you a fast and easy, but secure way to unlock your laptop. Available in Space Black and Silver.

Apple - MacBook Pro 16" Laptop - M3 Pro chip - 18GB Memory - 18-core GPU - 512GB SSD (Latest Model) - Space Black

Apple - MacBook Pro 16" Laptop - M3 Pro chip - 18GB Memory - 18-core GPU - 512GB SSD (Latest Model) - Space Black

Apple 2023 MacBook Pro Laptop M3 Pro Chip, 36 GB Memory, 512 GB Storage

$2,699 at Best Buy ($200 off)

This 16-inch MacBook Pro offers M3 Pro and M3 Max, advanced chips that bring major speed and performance. Available in Space Black and Silver.

Apple - MacBook Pro 16" Laptop - M3 Pro chip - 36GB Memory - 18-core GPU - 512GB SSD (Latest Model) - Silver

Apple - MacBook Pro 16" Laptop - M3 Pro chip - 36GB Memory - 18-core GPU - 512GB SSD (Latest Model) - Silver

What you need to know for Black Friday

When is Black Friday?

Black Friday kicks off the holiday shopping period, taking place the day after Thanksgiving. As Thanksgiving falls on the fourth Thursday of November each year, that means that Thanksgiving 2023 will take place on November 23 and that Black Friday 2023 will therefore be Friday November 24.

In terms of the specific sales, participating retailers will have discounted pricing available from 12:01 am on Friday until midnight. Many retailers may choose to extend the sale through the weekend (Sunday November 26) and even through Cyber Monday (November 27). Be sure to check individual retailers’ sale dates to ensure you don’t miss the best deals.

What deals should I expect on MacBooks?

MacBooks are some of Apple’s most expensive, top-of-the-line products, which means their deals are some of the most valuable you can find on the market. Black Friday deals commonly reach $150 in discounts, with greater deals on the older generations of MacBooks. For older models, you can find deals of $200 to $250 off the original price, which are considerably large savings.

What kind of MacBook deals did they have last year?

Last year, major retailers offered discounts of $100 to $400 across the portfolio of MacBook products. The MacBook Air M1 13 Inch laptop was available at $800, down from $999, while the Pro M2 13 Inch was available for $100 less than the list price. The biggest discount was for the Pro M2 14 Inch, which was available at $1,599, a discount of $400 off the list price.

How to get a good deal on MacBooks on Black Friday

Google alerts are a great tool for keeping on top of the latest sales, if you use the right language. Fortunately, MacBooks are a signature Apple product. Setting a Google alert for Black Friday deals with the name “MacBook” should trigger alerts only about this specific brand of laptop. Take full advantage of the alert system by also listing the full name of the model, size and processing chip you’re looking for, such as “MacBook Pro 14 Inch M3.” This will ensure you get alerts only for deals that are specific to the product you want.

Another method to use is to visit the websites of the main retailers that offer Apple deals on Black Friday: Amazon, Best Buy, and Walmart. This will ensure you get access to the deals as soon as they launch, as well as to any last minute changes in price. If possible, sign up to get email alerts directly from these retailers or sign up for their general sale newsletters, so you can see if and when MacBooks are added to the list.

How to choose the best MacBooks for you

There are two key types of MacBook to choose from: the Pro and the Air. While both offer a powerful processing performance and great graphics, each has its own strengths.

If you’re looking to use this laptop for intense computing and want the best processing speeds, battery life, and graphic rendering, opt for the Pro. It uses Apple’s most advanced technology and is designed to support the most complex apps and games available on the market.

Want a high-performing laptop but happy to compromise on ultra-fast speeds for a more lightweight, sleek model? The Air is a great option. These models’ displays are an inch smaller than their Pro counterparts and come in a much thinner silhouette, so they can easily be transported wherever you need.

Once you’ve decided on a model, you can choose between two sizes and different storage options. This will purely depend on personal preference: Graphic designers or serious gamers may prefer the biggest size display available, while others will be happy to pay a little less for a slightly smaller screen. The same decision-making applies to storage.

Where to find Black Friday deals on Macbooks

The major retailers who are offering the best Black Friday tech deals and best Black Friday laptop deals have also been offering deals on MacBooks: Amazon, Best Buy, Walmart, B&H, and Costco.

The information presented here is created independently from the TIME editorial staff. To learn more, see our About page.

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