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Sometimes, you look at your TV and think to yourself, “It could be bigger,” or, “It could have more features,” or, “It could not have a big hole in the middle and smoke coming out of the top” (it’s been a rough year for some of us). If you’re hankering for the dazzling distractions of a brand new TV, take a channel surf through our picks for the best Black Friday TV deals of 2023.
Our top Black Friday TV deals
- Best small TV Black Friday deals (32-49 inch)
- Best medium TV Black Friday deals (50-59 inch)
- Best large TV Black Friday deals (60-85 inch)
- Best 4K OLED TV Black Friday deals
- Best Samsung TV Black Friday deals
- Best LG TV Black Friday deals
- Best Sony TV Black Friday deals
Best small TV Black Friday deals (32-49 inch)
LG 48-inch Class A2 Series OLED 4K UHD Smart webOS TV
What this 4K OLED smart TV lacks in size, it makes up for in technique, with high color accuracy, wide viewing angles, and Dolby Vision IQ and Dolby Atmos. Now at $549.99, down from $1,299.99.
Samsung 43-inch Class QLED 4K Q60C Series Smart TV
Want a smaller price for your smaller screen? Take 18% off Samsung’s 43-inch smart TV, now on sale for $447.99.
SAMSUNG 43-Inch Class QLED 4K Q60C Series Quantum HDR, Dual LED, Object Tracking Sound Lite, Q-Symphony, Motion Xcelerator, Gaming Hub, Smart TV with Alexa Built-in (QN43Q60C, 2023 Model)
Insignia 42-inch Class F20 Series LED Full HD Smart Fire TV
Pick up this mighty mini for $40 less than usual, currently just $159.99. Comes with Alexa voice control, supports Apple AirPlay, and more.
Insignia™ - 42" Class F20 Series LED Full HD Smart Fire TV
Toshiba 32-inch Class V35 Series LED HD Smart VIDAA TV
This is the smallest TV on our list, but as ever, it’s what you do with it that counts. And in this case, what you’re doing is picking it up for $30 less than usual, at $99.99.
Best medium TV Black Friday deals (50-59 inch)
Vizio 55-inch Class MQ6 Series 4K QLED HDR Smart TV M55Q6M-K01
This 4K, QLED smart TV from Vizio has been reduced from $469 down to $408, which makes it a smart buy, too.
55-inch Class Samsung Neo QLED 4K QN90C
Another win for the 55-inchers, this Samsung smart TV, with over eight million pixels and anti-glare, ultra viewing angle technology, is yours for $1,399.99, down $600 from $1,999.99.
55-inch Class Samsung Neo QLED 4K QN90C
TCL 55-inch Class Q5 Q-Class 4K QLED HDR Smart TV with Google TV
Another worthy addition to the 4K QLED 55-inch group, you can save $150 when you pick it up for just $299.99.
TCL - 55" Class Q5 Q-Class 4K QLED HDR Smart TV with Google TV
LG B3 Series 55-inch Class OLED Smart TV OLED55B3PUA
Get yourself an AI-powered smart TV with Alexa built in, now down 23% to a mere $996.99.
LG B3 Series 55-Inch Class OLED Smart TV OLED55B3PUA, 2023 - AI-Powered 4K TV, Alexa Built-in, Black
Insignia 55-inch Class F30 Series LED 4K UHD Smart Fire TV
Looking for a fire deal? Now you can save $90 on this already inexpensive smart Fire TV, going for $259.99.
Insignia™ - 55" Class F30 Series LED 4K UHD Smart Fire TV
Sony 55 Inch 4K Ultra HD TV X80K Series
Take 21% off this 55-inch smart TV and feel, well, pretty danged smart about it. Now on sale for $549.99.
Sony 55 Inch 4K Ultra HD TV X80K Series: LED Smart Google TV with Dolby Vision HDR KD55X80K- Latest Model, Black
Best large TV Black Friday deals (60-85 inch)
Roku 65-inch Class Plus Series QLED 4K Smart RokuTV
If you’re looking at larger TVs, start with this 65-inch Roku TV, which features 4K resolution and access to all your favorite streaming channels. Now $549.99, down from $649.99.
Roku - 65" Class Plus Series QLED 4K Smart RokuTV
Toshiba 75-inch Class C350 Series LED 4K UHD Smart Fire TV
Go up a size and grab Toshiba’s 75-inch 4K smart TV, with superior brightness and high color contrast, for just $499.99, down $300 from $799.99.
Toshiba - 75" Class C350 Series LED 4K UHD Smart Fire TV
Hisense 75-inch Class U6 Series Mini-LED ULED 4K UHD Google Smart TV
Alternatively, take $100 off this model, which is now reduced to $698. This one features Gaming Mode Plus, specially designed to smooth out your gameplay experience.
Hisense 75-Inch Class U6 Series Mini-LED QLED Google Smart TV (75U6K) - QLED 600-Nit Dolby Vision IQ & Dolby Atmos Full Array Local Dimming
Furrion 65-inch Aurora Sun 4K UHD LED Outdoor Smart TV
Why let indoors have all the fun? Set up this 65-inch smart TV outside and enjoy its impact-resistant, anti-glare screen at the same time as enjoying the weather. Now down from $3,199.99 to $2,999.99.
Furrion Aurora 65-Inch Sun 4K UHD LED Smart Outdoor TV - Weatherproof Outdoor Television with HDR10, Anti-Glare, 1,500-Nit LED Screen, Impact-Resistant Screen, External Antenna for Sunny Outdoor Areas
Samsung 75-inch Class Q60C QLED 4K UHD Smart Tizen TV
Another 75-inch option, this time from Samsung, featuring Quantum HDR, Motion Xcelerator, access to the Samsung gaming hub, and more. Now $999.99, down from $1,399.99.
Samsung - 75" Class Q60C QLED 4K UHD Smart Tizen TV
Samsung 70" TU690T Crystal UHD 4K Smart TV
Take 32% off this 70-inch screen at BJ’s Wholesale Club, now down to just $477.99, until November 27.
Samsung 70" TU690T Crystal UHD 4K Smart TV
LG 86" UR8000 4K UHD AI ThinQ Smart TV
Okay, this is technically slightly larger than this category allows for, but you can squeeze in an extra inch, can’t you? Get this TV for 29% less than usual, down to $1,399.99.
LG 86" UR8000 4K UHD AI ThinQ Smart TV with 4 Year Coverage
Best 4K OLED TV Black Friday deals
LG 55-inch Class 4K UHD OLED Web OS Smart TV
Just in time for movie night, this 55-inch LG TV has been reduced by $203 to $1,296.99. You’ll have to make your own popcorn, though.
LG 55 Class 4K UHD OLED Web OS Smart TV with Dolby Vision C2 Series OLED55C2PUA
Sony OLED 65-inch BRAVIA XR A80L Series 4K Ultra HD TV
Reduced from $1,798 to $1,698, Sony’s stunning 65-inch smart TV has more features than you can shake an HD stick at.
Sony OLED 65 inch BRAVIA XR A80L Series 4K Ultra HD TV: Smart Google TV with Dolby Vision HDR and Exclusive Gaming Features for The Playstation® 5 XR65A80L- 2023 Model,Black
LG 48-inch Class A2 Series OLED 4K UHD Smart webOS TV
This entry-level 4K, OLED smart TV is currently going for $750 less than usual, now $549.99 instead of $1,299.99.
Samsung 65-inch Class S90C OLED 4K UHD Smart Tizen TV
Save $500 when you pick up this gorgeous Samsung TV, on sale for $1,599.99, down from $2,099.99
Samsung - 65" Class S90C OLED 4K UHD Smart Tizen TV
Best Samsung TV Black Friday deals
Samsung 85-inch Class The Frame QLED 4K LS03B
Watchung something embarrassing? With the click of a button, now you’re simply sitting and admiring a classic work of art. Fiendish! That’s the beauty of Samsung’s The Frame TV, whose huge 85-inch version is down $1,000 to $3,299.99.
Samsung 85-inch Class The Frame QLED 4K LS03B
Samsung 55-inch Class TU690T Crystal UHD 4K Smart Television
Less fancy but certainly no slouch, this 55-inch beauty comes with access to all the apps and streaming services you’d expect from a brand new smart TV. Now $298, down from $348.
Samsung 65-inch Class Neo QLED 4K QN90C Series Smart TV
Take a big chunk off the price of this medium-size TV, with a 39% discount that takes it down to $1,697.99. Neo Quantum HDR tech means you’ll see everything in vivid detail, especially the deal you just got.
SAMSUNG 65-Inch Class Neo QLED 4K QN90C Series Quantum HDR+, Dolby Atmos, Object Tracking Sound+, Anti-Glare, Gaming Hub, Q-Symphony, Smart TV with Alexa Built-in (QN65QN90C, 2023 Model)
Samsung 50-inch Class TU690T Series LED 4K UHD Smart Tizen TV
The cheapest TV in our Samsung section, this 50-inch wonder is going for just $277.99, down from $379.99.
Samsung 65-inch Class Neo QLED 8K QN900C Series Mini LED Quantum HDR Smart TV
This truly incredible 8K QLED smart TV is on sale for a truly incredible price, down 34% to $3,297.99.
SAMSUNG 65-Inch Class Neo QLED 8K QN900C Series Mini LED Quantum HDR Smart TV with Infinity Screen, Dolby Atmos, Object Tracking Sound Pro, Alexa Built-in (QN65QN900C, 2023 Model),Titan Black
Samsung 85" Q60CD QLED 4K Smart TV
Not done with Samsung TV deals yet? Take 35% off the price of this 85-inch smart TV, down $802 to just $2,299.99.
Samsung 85" Q60CD QLED 4K Smart TV with Your Choice Subscription and 5-Year Coverage
Samsung 85” Class Crystal UHD
Get $400 off the price of this vibrant, 85-inch TV, now yours for the bargain cost of $1,199.99.
Samsung 85” Class Crystal UHD
Best LG TV Black Friday deals
LG 86-inch Class UR7800 Series LED 4K UHD Smart webOS TV
This whopping great 86-inch smart TV has dropped in price by $350, down to $899.99. Just don’t let it drop off your wall.
LG - 86” Class UR7800 Series LED 4K UHD Smart webOS TV
LG 50-inch Class UR9000 Series Alexa Built-in 4K Smart TV
Take yelling at the TV to the next level with this Alexa-ready model, which lets you search for content, tweak the volume, and more, just by asking. It’s now down by 10%, to $386.99.
LG 50-Inch Class UR9000 Series Alexa Built-in 4K Smart TV (3840 x 2160),Bluetooth, Wi-Fi, USB, Ethernet, HDMI 60Hz Refresh Rate, AI-Powered 4K,Black
LG OLED evo C3 77-inch 4K Smart TV 2023
Take a grand TV home after taking a grand off the price–this 77-inch 4K OLED TV is now down to $2,499.99 from its original $3,499.99 price.
LG OLED evo C3 77" 4K Smart TV 2023
LG 65-inch Class B3 series OLED 4K UHD Smart webOS 23 w/ ThinQ AI TV
This 65-inch, 4K OLED smart TV features Dolby Vision, LG’s Filmmaker Mode, a 120Hz refresh rate, and more. But best of all, it’s down by $1,100 to $1,299.99.
LG 65" Class B3 series OLED 4K UHD Smart webOS 23 w/ ThinQ AI TV
Best Sony TV Black Friday deals
Sony 65-inch Mini LED 4K Ultra HD TV X93L Series
Head over to Amazon for an 11% discount on this 65-inch smart TV, now going for $1,598.
Sony 65 Inch Mini LED 4K Ultra HD TV X93L Series: BRAVIA XR Smart Google TV with Dolby Vision HDR and Exclusive Features for The Playstation® 5 XR65X93L- 2023 Model,Black
Sony 98-inch 4K Ultra HD TV X90L Series with Playstation 5 Console
Save 19% ($2,002.98) when you get this amazing bundle–one gigantic, 98-inch Sony TV, plus a brand new Playstation 5 console, all for $8,448.99.
Sony 98 Inch 4K Ultra HD TV X90L Series with Playstation 5 Console
Sony 85-inch Class BRAVIA XR X90L LED 4K UHD Smart Google TV
Another honking great screen, this 85-inch, 4K LED smart TV can be yours for $1,999.99, a full $800 cheaper than its regular price.
Sony - 85" Class BRAVIA XR X90L LED 4K UHD Smart Google TV
Sony 77-inch Class BRAVIA XR A80L OLED 4K UHD Smart Google TV
Enjoy Sony’s immersive, crystal-clear picture quality on this 77-inch screen, currently discounted by $600 to $2,699.99.
Sony - 77" Class BRAVIA XR A80L OLED 4K UHD Smart Google TV
Sony 55" X77CL LED 4K HDR Smart Google TV
Don’t mute this deal: Take 17% off the price of Sony’s excellent 55-inch smart TV, now down to $499.99.
Sony 55" X77CL LED 4K HDR Smart Google TV with 5 Movie Credits, 12 Months of Bravia Core and 4-Year Coverage
What you need to know for Black Friday
When is Black Friday?
This is the time of year when everyone’s searching for the best Black Friday deals, so make sure you know what’s happening, and when. Black Friday sales at brick and mortar stores have traditionally begun at midnight on the Friday after Thanksgiving (November 24th, in 2023) and run through the following Monday, often known as Cyber Monday (November 27th, in 2023). Online, though, many brands start offering deals and discounts days or even weeks before this.
What deals should I expect on TVs?
Since TVs tend to be one of the most popular types of Black Friday tech deals, you should expect a glut of highly discounted TVs from brands large and small, ranging from 32-inch bedroom wall-style TVs to 85-inch monsters.
What kind of TV deals did they have last year?
Last year saw deals and offers from big box stores like Target, Best Buy, and Walmart, and online retailers like Amazon, with brands such as Sony, Vizio, Samsung, LG, and more going for hundreds of dollars off their regular asking price.
How to get a good deal on a TV on Black Friday
When it comes to getting a decent Black Friday deal, there really is no substitute for knowing which brands you like and following them closely in the run-up to Thanksgiving. Sales announcements can come at any time, so signing up for any email lists they may have can bring some peace of mind, as it’s the surest way to not miss something. Setting up Google alerts, or following the brands you like on social media are also options. With electronics, it’s also a good idea to search specifically for the model number of the item you want, to make sure you’re definitely getting the right product.
How to choose the best TV for you
Measure in advance
It’s no good getting a massive TV only to find it won’t fit in the space you’ve been eyeing. Remember, TV screens are measured diagonally from corner to corner, so take that into account.
Check the warranty and return policy
Be sure that the TV is covered by warranty for as long as possible, and that the returns process isn’t needlessly complicated.
Shop around
With so many different stores offering deals on TVs, it’s worth checking them all to get the best possible price.
Check the model number
Black Friday televisions are often seriously cheap, but the big secret is that manufacturers often make bargain TVs that look like their popular models—yet aren’t quite the same as the ones for sale year-round. If you’re eyeing a particular television, make note of the model number. Then, when deals come up, compare the discounted model number to make sure you’re getting the same product.
Where to find Black Friday deals on TVs
Along with all the brands mentioned above, you can find good Black Friday deals on TVs at most big box and online electronics stores, including Walmart, Amazon, and Best Buy. Check also brand sites for Samsung and LG.
The information presented here is created independently from the TIME editorial staff. To learn more, see our About page.