Apple watch

Apple Watch Accessories Are Crazy Expensive

By Victor Luckerson

This Is What a $17,000 Apple Product Looks Like

By Alex Fitzpatrick

How Many People Will Buy an Apple Watch

By Victor Luckerson

Everything the Apple Watch Can Do

By TIME Photo
More in Apple watch

The Apple Watch Goes On Sale April 24

Apple's wearable will range in price from $349 to more than $10,000

By Alex Fitzpatrick

Everything We Learned About the Apple Watch

It goes on sale April 24 and ranges from $349 to upwards of $10,000

By Matt Vella

The One Thing That Makes Apple a Totally Different Company Now

Apple's focus on design means it's free to make all kinds of new products

By Tim Bajarin

Everything We Know About the Apple Watch So Far

Apple will reveal more details about its latest device on Monday, March 9

By Matt Vella

This Is Apple's Trick to Get You Hooked on Its Products

The company teases big events with colorful invites

By TIME Photo

It's About Time

Apple is holding an event in San Francisco on Monday, March 9 at 10 a.m. PT, likely to deliver new details about its upcoming Watch. While Apple first unveiled the Apple Watch late last year,...

By Alex Fitzpatrick

Here Comes the Apple Watch

Apple is hosting a live Apple Watch event on Monday, March 9th at 10am PT in Cupertino, Calif., and fans of the company are already buzzing about what CEO Tim Cook will have to say.Watch...

By Julia Lull

11 (Good) Reasons to Buy an Apple Watch

The company's first wearable can do much more than the average smartwatch

By TIME Staff

The Only Apple Watch Site You Need

No, it's not Apple's own website

By Matt Vella

See How Your Favorite Apps Will Look on the Apple Watch

Get a sneak peek before Apple dishes more Apple Watch info

By Jack Linshi

The Apple Watch Might Actually Cost a Fortune

Some estimates are much higher than previously thought

By Jack Linshi

Tim Cook Just Revealed More Apple Watch Secrets

We're getting a clearer picture of all the device might do

By Jack Linshi

The Apple Watch Will Have a Battery Saver

The watch reportedly has a feature called "Power Reserve"

By Jack Linshi

Just Look at This Completely Ridiculous $75,000 Apple Watch

It has a lot of diamonds

By TIME Photo

Apple Watch Event Expected March 9

Apple has an event March 9

By Alex Fitzpatrick

Apple Watch Reportedly Had a Problem With Hairy Wrists

Apple's hotly anticipated smart watch might have broken new ground, if not for a few stray arm hairs

By Dan Kedmey
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