marketing

The Hidden Forces Behind the Rise and Fall of Colorful Kitchens in Postwar America

By Regina Lee Blaszczyk / The MIT Press Reader

The Boss: How Alicia Hatch Juggles Being a CMO and a Mom to Four Young Boys

By Alicia Hatch

The U.S. Used to Be A Good Wingman in the Middle East

By The Aspen Institute

Why Wine Tastes Better When It Costs More

By Amanda MacMillan
More in marketing

Watchdog Group: 'No Man's Sky' Wasn't Misleading

Some say the game didn't live up to expectations

By Matt Peckham

Adobe Launches Clothing Line of Terrible Stock Photo Shirts

Don't take this one too seriously

By Raisa Bruner

How Teens Actually Feel About Social Media Ads

It turns out they don't hate all of them

By Emma Ockerman

How to Sell a Product Called Democracy

We need to rethink our system

By TIME Staff

Are Disney Princesses Hurting Your Daughter's Self-Esteem?

Snow White, Cinderella and the rest of the Disney Princess gang have some explaining to do.A new study from Brigham Young University found that engaging with Disney princess culture could make young children more susceptible...

By Kirsten Salyer

President Obama's Next Job? Brand Ambassador!

His recent sketch set the stage

By Kirsten Salyer

Facebook Ads Are About to Look Much Different

A big new format is coming to the social network

By Victor Luckerson

The Best and Worst Ads of Super Bowl 50

Grading the clever, the dull, and the simply weird

By Daniel D'Addario , Victor Luckerson , Alex Fitzpatrick and Megan McCluskey

Watch This Amazingly Powerful Student-Made Ad for Johnnie Walker

Get your tissues ready

By Megan McCluskey

25 Popular Business Books Summarized In One Sentence Each

Rounding up the essentials for success

By Drake Baer, Mike Nudelman / Business Insider

5 Psychological Tactics Donald Trump Has Mastered for His Campaign

First, know your audience

By Sam McRoberts / Entrepreneur

How Steve Jobs Got His Employees to Believe in Apple

And why it's important to be transparent with your team

By Jonathan Brill / Quora

How Power Affects Our Faith in Others

Research shows that low-power players place greater trust in others than high-power counterparts

By TIME Staff

'One Tough Mother' Is Back for Columbia Sportswear Ads

"It was time for us to insert some sexiness back into our advertising"

By Tanya Basu

Why the Ad-Blocking War Could Hurt All of Us

As ad blockers proliferate, websites are retaliating, and that’s bad news for consumers as well as the Internet

By S. Kumar

Kids See More Candy Ads on TV Now Than in the Past

Despite pledges from companies to self-regulate, kids are seeing more ads for candy than in the past

By Alexandra Sifferlin
More from TIME
More From TIME