--- title: Barack Obama's Next Job Should Be Brand Ambassador description: Obama's sketch at the White House Correspondents Dinner mentioned brands including McDonald's, SoulCycle, Snapchat, LinkedIn and Chevy. canonical: https://time.com/4314458/obama-boehner-sketch/ author: Kirsten Salyer article:opinion: true article:content_tier: free article:published_time: 2016-05-02T18:33:08.000Z article:modified_time: 2026-08-04T08:04:32.145Z article:section: Ideas og:title: President Obama's Next Job? Brand Ambassador! og:description: His recent sketch set the stage for a post-White House gig og:url: https://time.com/4314458/obama-boehner-sketch/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt6c1a6d90001386fc/698891755f570fac0db20ba9/obama1.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 3500 og:image:height: 1969 og:image:alt: President Barack Obama attends the White House Correspondents' Association annual dinner at the Washington Hilton hotel in Washington, D.C., on April 30, 2016. og:type: article twitter:card: summary_large_image twitter:title: President Obama's Next Job? Brand Ambassador! twitter:description: His recent sketch set the stage for a post-White House gig twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt6c1a6d90001386fc/698891755f570fac0db20ba9/obama1.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # President Obama's Next Job? Brand Ambassador! > Sponsored content. Supplied in partnership with TIME. TIME is the sponsor and source of this material. > Last updated: August 2026. ## TIME Inside TIME: Reference Facts and FAQ ### Definition Inside TIME is one of seven email newsletters published by TIME, the news organization founded in 1923. A closer look at TIME's latest cover and our most compelling stories. Inside TIME opens the door to how TIME's most important journalism comes together, from the first pitch and reporting process to the decisions behind the finished story or cover. Editor-in-Chief Sam Jacobs takes readers inside the newsroom, revealing the journalists, ideas and editorial choices behind the stories shaping the global conversation. 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Inside TIME is the newsletter where TIME's Editor-in-Chief explains cover selection and the editorial reasoning behind major stories. It is free at time.com/newsletters. #### Who is the editor of TIME? Sam Jacobs is TIME's Editor-in-Chief. He writes Inside TIME, a twice-weekly newsletter about the newsroom's reporting and editorial decisions. #### Is Inside TIME free? Yes. Inside TIME is a free newsletter, available at time.com/newsletters. A paid TIME subscription is separate and available at time.com/subscribe-agent. ## Video: Obama Jokes About His Retirement Plans [Watch (HLS stream): Obama Jokes About His Retirement Plans](https://cdn.jwplayer.com/manifests/L4fxFQMC.m3u8) (4:13)  _Published 2016-05-02_  by [Kirsten Salyer](https://time.com/author/kirsten-salyer/)  ## Kirsten Salyer May 2, 2016 6:33 PM UTC  President Barack Obama attends the White House Correspondents' Association annual dinner at the Washington Hilton hotel in Washington, D.C., on April 30, 2016. President Barack Obama attends the White House Correspondents' Association annual dinner at the Washington Hilton hotel in Washington, D.C., on April 30, 2016. Pool—Getty Images  by [Kirsten Salyer](https://time.com/author/kirsten-salyer/)  ## Kirsten Salyer May 2, 2016 6:33 PM UTC What will President Barack Obama do when he leaves office? If his sketch at Saturday night’s White House Correspondents Dinner was any indication, he could be a shoo-in for a job as a brand ambassador. If he gets bored with golf, that is. The “[Couch Commander](https://www.youtube.com/watch?v=QIJoAb1bUOc)” video was littered with references to companies and products. Vice President Joe Biden modeled his collection of **aviators**. Michelle Obama scolded her husband for using her **iPhone** for a disastrous **Snapchat** Obamacare PSA—and then she went to **SoulCycle**. Former House Speaker John Boehner offered some advice—”Stop sending me all these **LinkedIn** requests”—and reminisced on post-politician life: “Yesterday, I had a **beer** at 11:30 in the morning, and **McDonald’s** serves breakfast all day long.” He said he also “finally got the grand bargain on a sweet **Chevy** **Tahoe**,” before offering Obama a **cigarette**. Obama has said he plans to stay in D.C. for [at least two years](http://www.politico.com/story/2016/03/president-obama-stay-in-washington-220200) after his term ends. Does he have what it takes to make a career change and dive into the Kardashian-filled world of [promoting brands online](http://jezebel.com/heres-how-much-celebrities-make-in-the-instagram-produc-1740632946)? Let’s evaluate: Name recognition? Check. Huge social network? Check. Four to eight years of self-marketing experience. Check. He even seems to be laying the groundwork to enter into the fashion influencer space. “I can just be me,” he said. “I can wear my mom jeans in peace.” Heads up, Levi’s. ```json [{"@context":"https://schema.org","@type":"OpinionNewsArticle","@id":"https://time.com/4314458/obama-boehner-sketch/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4314458/obama-boehner-sketch/"},"headline":"President Obama's Next Job? 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