--- description: The tech company's ironic new fashion venture pokes fun at the stock photography clichés that plague the industry. title: Adobe Launches Clothing Line of Terrible Stock Photo Shirts image: https://static.time.com/v3/assets/bltea6093859af6183b/bltd59bdfc0d5803902/6988a60a524fc093abdf97ae/adobe-tshirts.jpg?branch=production&width=2400&quality=75&auto=webp&crop=16:9 ---  * [Newsfeed](/tag/time-section-newsfeed/) ## Newsfeed Update your preferences in [Account Settings](/account/preferences/) Close # Adobe's New Stock Photo Tees Celebrate Women Laughing Alone With Salads and Firm Handshakes  by [Raisa Bruner](/author/raisa-bruner/)  ## Raisa Bruner Update your preferences in [Account Settings](/account/preferences/) Close Sep 14, 2016 7:22 PM CUT  Adobe's ironic new limited-edition fashion venture is only available to enterprise customers. Adobe's ironic new limited-edition fashion venture is only available to enterprise customers.Adobe  by [Raisa Bruner](/author/raisa-bruner/)  ## Raisa Bruner Update your preferences in [Account Settings](/account/preferences/) Close Sep 14, 2016 7:22 PM CUT Adobe — the [computer software company](http://time.com/4286588/adobe-flash-player-security-update/?iid=sr-link1 "undefined") best known for making creative programs like Photoshop, playing host to PDF documents, and enabling web interactions with Flash technology — announced they are launching a limited-release clothing line… covered in [awful stock photography.](http://time.com/3731150/vince-vaughn-dave-franco-istock-images/?iid=sr-link3 "undefined") In a tongue-in-cheek new campaign, the tech giant unveiled the Adobe Stock Apparel collection, now available to their enterprise clients. The basic t-shirts and sweatshirts are emblazoned with standard stock image scenes; things like “laughing woman eating healthy vegetable salad” and “man at desk frustrated with technology.” It’s all a playful jab at the stock photo industry’s laughable tropes, which have [come under fire as outdated](http://time.com/6129/10-ridiculously-cliched-stock-photos-of-women-vs-lean-ins-alternatives/?iid=sr-link2 "undefined") and unrealistic. “Let’s celebrate efficiency, firm handshakes and flawless cosmetic dentistry. Let’s honor hilarious vegetables and seniors smiling at their laptop,” Adobe [writes in their lookbook. ](http://blogs.adobe.com/creative/improving-your-creative-process-the-end-of-stock-photography-as-we-know-it/ "undefined") The creative marketing ploy is meant to promote their new stock image offering, a 50-million-photo database with reimagined concepts. In the meantime, these ironic t-shirts seem destined to resonate with the hipster types and Adobe aficionados who are already avid users of the brand’s products. > [](https://twitter.com/adobestock/status/775438882556960768) ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4493741/adobe-stock-photo-shirts/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4493741/adobe-stock-photo-shirts/"},"headline":"Adobe's New Stock Photo Tees Celebrate Women Laughing Alone With Salads and Firm Handshakes","datePublished":"2016-09-14T19:22:56.000Z","dateModified":"2026-04-13T07:36:33.570Z","description":"Don't take this one too seriously","url":"https://time.com/4493741/adobe-stock-photo-shirts/","keywords":["Newsfeed","Technology","marketing","fashion"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltd59bdfc0d5803902/6988a60a524fc093abdf97ae/adobe-tshirts.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Raisa Bruner","jobTitle":null,"url":"https://time.com/author/raisa-bruner/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltd59bdfc0d5803902/6988a60a524fc093abdf97ae/adobe-tshirts.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"adobe-stock-apparel","caption":"Adobe's ironic new limited-edition fashion venture is only available to enterprise customers.","creditText":"Adobe","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/4493741/adobe-stock-photo-shirts/","name":"Adobe's New Stock Photo Tees Celebrate Women Laughing Alone With Salads and Firm Handshakes"}}]}] ```