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Google is the Goliath of search, and the latest David eager to bring it down is You.com. Unlike traditional search engines that provide lists of links, You.com summarizes web results using intuitive categories, without ad-sponsored results. The site has other useful elements—built-in apps, like Twitter search tools, let you complete tasks directly from the search page. Users can toggle to “private mode” to end all data collection, full stop, going further than both Google and Duck Duck Go. (Investors in You.com include TIME co-chairs and owners Marc and Lynne Benioff.)

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