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Karen Fultz-Robinson encountered a persistent annoyance while training for a marathon: having to constantly adjust her long sleeves to check her sport watch. “It just takes the momentum out of the run,” says Fultz-Robinson. Her solution? A special sleeve opening for the face of a watch, a design feature that became the basis of her activewear brand, ObservaMé. The company now offers a full athletic line with the brand’s signature watch opening (available for righties and lefties). Sometimes achieving big athletic goals is all about removing the small obstacles.

Buy Now: ObservaMé Watch Opening Apparel


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