It has never been easier to create online content. Videos, images, graphics, marketing copy—all can be made in a blink, few technical skills required, with Canva’s Magic Studio, released in fall 2023. Canva has employed machine learning engineers for seven years (pre-AI-hype), yielding tools like Magic Switch (for converting documents into presentations) and Magic Grab (for turning a picture of, say, a vase into a purse), and also now includes tools like Magic Media (which creates videos from text prompts) and Brand Voice (which writes on-brand copy for you). “It’s fundamentally about access,” says chief product officer and co-founder Cameron Adams, as making design tools easier and more inclusive “has a positive impact in the world.”
Learn More at Canva Magic Studio
More Must-Reads from TIME
- Donald Trump Is TIME's 2024 Person of the Year
- Why We Chose Trump as Person of the Year
- Is Intermittent Fasting Good or Bad for You?
- The 100 Must-Read Books of 2024
- The 20 Best Christmas TV Episodes
- Column: If Optimism Feels Ridiculous Now, Try Hope
- The Future of Climate Action Is Trade Policy
- Merle Bombardieri Is Helping People Make the Baby Decision
Contact us at letters@time.com