Beth Ford says everyone who eats needs to know more about where the food comes from. Why? Because without understanding and investment, the interconnected global food chain is vulnerable. We need to start at the critical beginning—with farmers.
One of Beth’s first jobs was detasseling corn in Iowa for $2 an hour. Today, she leads an American icon, Land O’Lakes—a cooperative of thousands of farmers, who Beth reminds us carry the most risk in the food supply chain. That’s why she’s been at the forefront of a national effort to invest in America’s rural communities, from wider broadband coverage, to helping farmers adapt to the changing climate, to stronger trade efforts and more funding for agricultural R&D.
The farm-to-table movement has been happening at restaurants since the 1970s. But thanks to Beth, the farm-to-boardroom-table movement is just beginning. She’s showing corporations and the government the absolute necessity of investing in rural America.
Fink is the founder, chairman, and CEO of BlackRock
Order your copy of the 2024 TIME100 issue here
More Must-Reads from TIME
- Introducing the 2024 TIME100 Next
- Sabrina Carpenter Has Waited Her Whole Life for This
- What Lies Ahead for the Middle East
- Why It's So Hard to Quit Vaping
- Jeremy Strong on Taking a Risk With a New Film About Trump
- Our Guide to Voting in the 2024 Election
- The 10 Races That Will Determine Control of the Senate
- Column: How My Shame Became My Strength
Contact us at letters@time.com