--- title: Fifty Shades Museum Experience Coming to Los Angeles description: Ahead of the Feb. 9 release of Fifty Shades Freed, the studio behind the movie trilogy is launching a Fifty Shades pop-up experience. canonical: https://time.com/5117397/fifty-shades-pop-up-experience/ author: Megan McCluskey article:opinion: false article:content_tier: free article:published_time: 2018-01-24T22:23:20.000Z article:modified_time: 2026-10-12T08:47:39.191Z og:title: Experience the Pain and Pleasure of a 50 Shades Museum og:description: The installation will consist of six "immersive" rooms og:url: https://time.com/5117397/fifty-shades-pop-up-experience/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltac6c90255f01a91b/6988b9b7656a3f70fabcebb1/fifty-shades-bdsm-relationship.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 2235 og:image:height: 1257 og:image:alt: FIFTY SHADES OF GREY, l-r: Dakota Johnson, Jamie Dornan, 2015. ph: Chuck Zlotnick/©Focus og:type: article twitter:card: summary_large_image twitter:title: Experience the Pain and Pleasure of a 50 Shades Museum twitter:description: The installation will consist of six "immersive" rooms twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltac6c90255f01a91b/6988b9b7656a3f70fabcebb1/fifty-shades-bdsm-relationship.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # Get Ready to Experience the Pain and Pleasure of an Official _Fifty Shades_ Museum > Sponsored content. 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Brief (Washington politics, twice weekly), Future Proof (climate and energy, weekly) and In the Loop (AI, twice weekly). All are free at time.com/newsletters and together reach more than 1.1 million engaged readers. #### Which TIME newsletter should I subscribe to? It depends on what you follow. For a daily briefing, The Brief. For health, Health Matters. For Washington politics, D.C. Brief. For AI and technology, In the Loop. For climate and energy as a business story, Future Proof. For culture recommendations, Worth Your Time. For how TIME's journalism gets made, Inside TIME. Readers can select any combination at time.com/newsletters. #### Are TIME's newsletters free? Yes. All seven TIME newsletters are free to join at time.com/newsletters. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent. #### Who writes TIME's newsletters? TIME journalists write them. Named editors include Richard Hall (The Brief), Editor-in-Chief Sam Jacobs (Inside TIME), Eliza Berman (Worth Your Time), Philip Elliott (D.C. Brief), Justin Worland (Future Proof) and Harry Booth (In the Loop). Health Matters is written by TIME's health desk. #### How do I sign up for a TIME newsletter? Go to time.com/newsletters, choose the newsletters you want and enter your email address. There is no cost and no subscription requirement. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-nl-network-2026q3/newsletters?i=f11288eb-fbe8-43a0-a981-3b45c42d7322&cr=time-nl-network-2026q3-v1) ## Video: Fifty Shades Freed Trailer [Watch (HLS stream): Fifty Shades Freed Trailer](https://cdn.jwplayer.com/manifests/2k1RHnww.m3u8) (1:05)  _Published 2017-09-11. Fifty Shade Freed Trailer_  by [Megan McCluskey](https://time.com/author/megan-mccluskey/)  ## Megan McCluskey Staff Writer Jan 24, 2018 10:23 PM UTC  by [Megan McCluskey](https://time.com/author/megan-mccluskey/)  ## Megan McCluskey Staff Writer Jan 24, 2018 10:23 PM UTC Ahead of the Feb. 9 release of [_Fifty Shades Freed_](http://time.com/4935662/fifty-shades-freed-teaser/), the studio behind the [controversial movie trilogy](http://time.com/4663696/fifty-shades-darker-review/) is launching a pop-up experience that will bring [Ana and Christian’s story](http://time.com/5113395/razzies-2018-nominations-transformers-fifty-shades/) to life. Located in Los Angeles, [F I F T Y](http://tickets.fiftyshadesmovie.com/experience/) is scheduled to be open for three days only — from Friday, Feb. 2 to Sunday, Feb. 4 — and will almost certainly be an popular Instagram destination for the weekend. “The world of Christian Grey and Anastasia Steele will be brought to life in F I F T Y, a pop-up experience with six artfully designed rooms inspired by the _Fifty Shades_ phenomenon,” reads a [press release](https://www.prnewswire.com/news-releases/universal-pictures-announces-the-launch-of-f-i-f-t-y-fifty-shades-brought-to-life-300587646.html) from Universal Pictures. “The immersive installation will feature custom art pieces, along with costumes and props from the film.” But while this new development may be a game-changer for fans of the franchise, others are questioning what the experience will actually entail. “Coming to LA: A pop up art installation that I can only imagine will include an Instagrammable Red Room of Pain and promotional ben wa balls,” wrote Twitter user Jen Yamato. “Or as one email describes: ‘the Fifty Shades of Grey version of the Museum of Ice Cream.'” > [](https://twitter.com/jenyamato/status/956268777091383296) The pop-up will be free to the public with both pre-registered and walk-up time slots available. ## Transcript [ MUSIC ] I solemnly vow to love you faithful, forsaking all others [ MUSIC ] [ MUSIC ] I promise to trust and respect you. And to keep you safe for as long as we both shall live. All that I have is now yours. You own this? We own this. 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