The AI boom has had many winners, but Nvidia is the winningest. The company’s value has surged by more than 450% since the AI race kicked off in late 2022. Nvidia, which controls some 80% of the global market for the computer chips needed to build powerful AI tools, is now the world’s third-most-valuable company. CEO Jensen Huang, who steered Nvidia through its early days developing gaming hardware, has become an AI evangelist. Governments and companies alike, he argues, must invest in the chips required to build the new technology, or risk being left behind. As companies scrambled last year to obtain Nvidia’s chips, Huang played kingmaker. He says he selected his customers “fairly,” to ensure no single entity could hoard the scarce resource. Despite competition, demand for Nvidia’s products still outstrips supply, and it’s showing no signs of slowing.
More Must-Reads from TIME
- Introducing the 2024 TIME100 Next
- Sabrina Carpenter Has Waited Her Whole Life for This
- What Lies Ahead for the Middle East
- Why It's So Hard to Quit Vaping
- Jeremy Strong on Taking a Risk With a New Film About Trump
- Our Guide to Voting in the 2024 Election
- The 10 Races That Will Determine Control of the Senate
- Column: How My Shame Became My Strength
Write to Billy Perrigo at billy.perrigo@time.com