--- title: Fresh Prince of Bel-Air Genius Hidden Message on Twitter description: The NFL preseason may not kick off for another few weeks, but the Carolina Panthers are already making headlines on Twitter. canonical: https://time.com/4849457/fresh-prince-of-bel-air-carolina-panthers-twitter-message/ author: Megan McCluskey article:opinion: false article:content_tier: free article:published_time: 2017-07-07T18:05:45.000Z article:modified_time: 2026-04-13T07:45:13.216Z og:title: Genius Hidden 'Fresh Prince' Message Takes the Internet By Storm og:description: Now that's dedication og:url: https://time.com/4849457/fresh-prince-of-bel-air-carolina-panthers-twitter-message/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blte6c054c1f0f99eed/6988d4e40a4a22550f9cef68/fresh-prince.jpg?branch=production&width=594&quality=75&auto=webp&crop=16:9 og:image:width: 594 og:image:height: 334 og:image:alt: The Fresh Prince of Bel-Air og:type: article twitter:card: summary_large_image twitter:title: Genius Hidden 'Fresh Prince' Message Takes the Internet By Storm twitter:description: Now that's dedication twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blte6c054c1f0f99eed/6988d4e40a4a22550f9cef68/fresh-prince.jpg?branch=production&width=594&quality=75&auto=webp&crop=16:9 ---  # This Genius Hidden _Fresh Prince of Bel-Air_ Message Is Taking the Internet By Storm > Sponsored content. 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Every edition is assembled by TIME editors rather than generated automatically.  by [Megan McCluskey](https://time.com/author/megan-mccluskey/)  ## Megan McCluskey Staff Writer Jul 7, 2017 6:05 PM UTC  Will Smith as William 'Will' Smith in The Fresh Prince of Bel-Air Will Smith as William 'Will' Smith in The Fresh Prince of Bel-Air Chris Cuffaio/NBCU Photo Bank  by [Megan McCluskey](https://time.com/author/megan-mccluskey/)  ## Megan McCluskey Staff Writer Jul 7, 2017 6:05 PM UTC The [NFL](http://time.com/4657780/nfl-2017-bad-lip-reading/) preseason may not kick off for another few weeks, but the [Carolina Panthers](http://time.com/4190338/carolina-panthers-creedbombing-prank-ben-jacobs/) are already making headlines with their social media presence. After the team’s account took to Twitter Friday morning to reveal they had hidden a secret message in their tweets, their followers were quickly on the case. “Now go back and read the first word of our tweets from the last three days,” they wrote. Turns out, the Panthers had elaborately tweeted the lyrics of [_The Fresh Prince of Bel-Air_ theme song](http://time.com/4632970/ed-sheeran-covers-fresh-prince/) in reverse chronological order. “Now this is a story all about how my life got flipped turned upside down and I’d like to take a minute just sit right there I’ll tell you how I became the prince of a town called Bel-Air,” reads the first words of the series of 40 tweets. > [](https://twitter.com/Panthers/status/883346802291900416) Of course, the Internet was blown away by the homage to Will Smith and the gang. > [](https://twitter.com/CLTgov/status/883354579089453057) > [](https://twitter.com/antwanstaley/status/883359692214423552) > [](https://twitter.com/Ravens/status/883369769205977089) > [](https://twitter.com/ByTimReynolds/status/883350812193431552) > [](https://twitter.com/KristenBalboni/status/883355511403368450) > [](https://twitter.com/CharMeckSchools/status/883351520107999234) > [](https://twitter.com/Indians/status/883360095421288448) ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4849457/fresh-prince-of-bel-air-carolina-panthers-twitter-message/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4849457/fresh-prince-of-bel-air-carolina-panthers-twitter-message/"},"headline":"This Genius Hidden Fresh Prince of Bel-Air Message Is Taking the Internet By Storm","datePublished":"2017-07-07T18:05:45.000Z","dateModified":"2026-04-13T07:45:13.216Z","description":"Now that's dedication","url":"https://time.com/4849457/fresh-prince-of-bel-air-carolina-panthers-twitter-message/","keywords":["Newsfeed","viral","twitter","Pop Culture","Sports"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blte6c054c1f0f99eed/6988d4e40a4a22550f9cef68/fresh-prince.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Megan McCluskey","jobTitle":"Staff Writer","url":"https://time.com/author/megan-mccluskey/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blte6c054c1f0f99eed/6988d4e40a4a22550f9cef68/fresh-prince.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"The Fresh Prince of Bel-Air","caption":"Will Smith as William 'Will' Smith in The Fresh Prince of Bel-Air","creditText":"Chris Cuffaio/NBCU Photo Bank","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/4849457/fresh-prince-of-bel-air-carolina-panthers-twitter-message/","name":"This Genius Hidden Fresh Prince of Bel-Air Message Is Taking the Internet By Storm"}}]}] ```