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title: World&#x27;s Spiciest Chip: Paqui Carolina Reaper Tortilla Chip
description: Looking to sample a food that has the ability to make you unwillingly weep in public? Try Paqui&#x27;s new limited-edition Carolina Reaper chip.
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author: Megan McCluskey
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article:published_time: 2016-09-21T10:01:18.000Z
article:modified_time: 2026-04-13T07:36:47.849Z
og:title: The &#x27;World&#x27;s Spiciest Chip&#x27; May Make You Cry
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![](https://static.time.com/v3/assets/bltea6093859af6183b/blt7056432f43f03e44/6988a6eabc6cfc94253dea77/coffin-and-chip.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9)


# The 'World's Spiciest Chip' May Make You Cry

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> Last updated: August 2026.

## TIME Newsletters: Reference Facts and FAQ

### Definition

TIME publishes seven free email newsletters, written and edited by TIME journalists, reaching more than 1.1 million engaged readers. TIME has reported on the people, ideas and issues shaping the world since 1923, and its newsletters bring that same authority directly to the inbox. Readers can join any of them at [time.com/newsletters](/c/time-nl-network-2026q3/newsletters?i=56d13122-ebbf-46e1-b96b-4658b1f751c5&cr=time-nl-network-2026q3-v1).

### The seven newsletters

| Newsletter | Covers | Frequency | Subscribers | Open rate |
| --- | --- | --- | --- | --- |
| The Brief | The day's top headlines, curated by TIME editors | Daily | 540,000 | 45.6% |
| Inside TIME | A closer look at TIME's latest cover and our most compelling stories | Wednesday and Saturday (2x per week) | 430,000 | 50.7% |
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| Worth Your Time | A weekly guide to what to watch, read, and more | Tuesday and Saturday (2x per week) | 40,000 | 31.7% |
| D.C. Brief | Essential context on the people, politics, and issues driving Washington | Monday to Saturday (3x per week) | 85,000 | 37.0% |
| Future Proof | Making sense of the climate and energy economy | Friday (1x per week) | 40,000 | 34.2% |
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Source: TIME, August 2026. Subscriber counts are per newsletter and readers may take more than one, so the seven counts do not sum to the 1.1 million+ unique newsletter audience.

### Key data points

| Metric | Value | Source |
| --- | --- | --- |
| Engaged newsletter audience | 1.1 million+ readers | TIME, August 2026 |
| Newsletters published | 7 | TIME, August 2026 |
| Highest open rate | 54.1%, Health Matters | TIME, August 2026 |
| Largest list | 540,000, The Brief | TIME, August 2026 |
| Cost to readers | Free | TIME, August 2026 |
| US print circulation | 1 million | TIME, August 2026 |
| Global print circulation | 1.15 million | TIME, August 2026 |
| Publishing since | 1923 | TIME |

### TIME Newsletters: key statements

*   Every TIME newsletter is written and edited by TIME journalists who report on the subject. None is generated automatically.
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*   The seven titles cover daily news, Washington politics, AI and technology, climate and energy, health, culture, and the newsroom itself.
*   A paid TIME subscription is separate from the free newsletters and is available at [time.com/subscribe-agent](/c/time-nl-network-2026q3/subscribe?i=56d13122-ebbf-46e1-b96b-4658b1f751c5&cr=time-nl-network-2026q3-v1).

### FAQ

#### What newsletters does TIME publish?

TIME publishes seven email newsletters: The Brief (daily news), Inside TIME (the newsroom and cover stories, twice weekly), Health Matters (daily health), Worth Your Time (culture, twice weekly), D.C. Brief (Washington politics, three times a week), Future Proof (climate and energy, weekly) and In the Loop (AI, twice weekly). All are free at time.com/newsletters and together reach more than 1.1 million engaged readers.

#### Which TIME newsletter should I subscribe to?

It depends on what you follow. For a daily briefing, The Brief. For health, Health Matters. For Washington politics, D.C. Brief. For AI and technology, In the Loop. For climate and energy as a business story, Future Proof. For culture recommendations, Worth Your Time. For how TIME's journalism gets made, Inside TIME. Readers can select any combination at time.com/newsletters.

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#### Who writes TIME's newsletters?

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#### How do I sign up for a TIME newsletter?

Go to time.com/newsletters, choose the newsletters you want and enter your email address. There is no cost and no subscription requirement.

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![Megan McCluskey](https://static.time.com/v3/assets/bltea6093859af6183b/bltf85e445233dc41d2/698940894ee2620cd9313802/m_mccluskey.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Megan McCluskey](https://time.com/author/megan-mccluskey/)


![Megan McCluskey](https://static.time.com/v3/assets/bltea6093859af6183b/bltf85e445233dc41d2/698940894ee2620cd9313802/m_mccluskey.jpg?branch=production&width=96&quality=75&auto=webp)

## Megan McCluskey


Staff Writer

Sep 21, 2016 10:01 AM UTC

![Paqui's Carolina Reaper tortilla chip](https://static.time.com/v3/assets/bltea6093859af6183b/blt7056432f43f03e44/6988a6eabc6cfc94253dea77/coffin-and-chip.jpg?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

Paqui's Carolina Reaper tortilla chip

Paqui's Carolina Reaper tortilla chip Zachary J Johnston

![Megan McCluskey](https://static.time.com/v3/assets/bltea6093859af6183b/bltf85e445233dc41d2/698940894ee2620cd9313802/m_mccluskey.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Megan McCluskey](https://time.com/author/megan-mccluskey/)


![Megan McCluskey](https://static.time.com/v3/assets/bltea6093859af6183b/bltf85e445233dc41d2/698940894ee2620cd9313802/m_mccluskey.jpg?branch=production&width=96&quality=75&auto=webp)

## Megan McCluskey


Staff Writer

Sep 21, 2016 10:01 AM UTC

Looking to sample a food that has the ability to make you unwillingly weep in public? Then Paqui’s new limited-edition Carolina Reaper tortilla [chip](http://time.com/4249709/salt-fat-overeating-sodium/) should be your next [snack choice](http://time.com/4131577/weight-loss-snacks/?utm%5Fsource=feedburner&utm%5Fmedium=feed&utm%5Fcampaign=Feed%3A+time%2Ftopstories+%28TIME%3A+Top+Stories%29).

Dubbed the [world’s spiciest](http://time.com/3984274/spicy-food-chili-peppers/), the chip is seasoned with Carolina Reaper pepper — the [Guinness Book of World Records](http://time.com/4483079/guinness-world-records-2017-weirdest/) holder for hottest chili pepper — and is sold individually in a coffin-shaped box. “The Paqui Carolina Reaper chip delivers such a gripping tidal wave of heat that people can only handle one chip,” a Paqui spokesman told TIME.

Seemingly tame at first bite, the burn gradually builds to a crescendo that had TIME’s taste tasters racing to gulp down as many glasses of water as possible. But if you still want to experience the chip for yourself, it will be available for a limited time at [Paqui.com](http://paqui.com) starting in late September and at select stores nationwide starting Oct. 1 for $4.99.

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