Domino’s Now Offers ‘Zero-Click Ordering’

1 minute read
By Olivia B. Waxman

In too big a hurry for apps that require one click or two clicks to make purchases? The pizza chain Domino’s unveiled a new app for “zero-click” ordering on Wednesday.

Here is how it works, according to a news release:

Download the app and link it to a Domino’s Pizza Profile. When the new app is opened, the saved Easy Order is automatically re-ordered without a single tap, swipe or click. Customers will see a 10-second countdown timer before the order is placed (giving consumers a chance to stop their order) and voila!

It is the latest way that the restaurant has tried to make ordering as effortless as possible. Last year, it announced that patrons could buy pies by simply tweeting the pizza emoji.

Bon appétit.

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Write to Olivia B. Waxman at olivia.waxman@time.com