Lyft announced Thursday that it will partner with Major League Baseball as the official ride for fans, just in time for the playoffs.
The ride will offer car-sharing services to 74 million fans for safe transport to and from ballparks during the 2014 Postseason, which begins Tuesday, Sept. 30, through the entire 2015 MLB season, according to a press release. During that time, Lyft and MLB will offer free ride giveaways and special promotions for the playoffs in October.
MLB hosts over 2,000 baseball events per year, more games than any other professional league. The partnership will give Lyft, which has rapidly expanded across the U.S. this year as a competitor to Uber and other rival services, a shot to further establish greater traction in the ride-sharing industry as it and other players navigate complex regulatory hurdles to entering new markets.
