--- title: Elsa From Frozen Is the Most Popular Disney Princess description: Surprise! A princess who doesn't end up with a prince at the end canonical: https://time.com/81078/the-most-popular-disney-princess-frozen/ author: Eliana Dockterman article:opinion: false article:content_tier: free article:published_time: 2014-04-29T18:24:13.000Z article:modified_time: 2026-04-13T08:55:12.423Z og:title: And the Most Popular Disney Princess Is... og:description: Surprise! A princess who doesn't end up with a prince at the end og:url: https://time.com/81078/the-most-popular-disney-princess-frozen/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt493fd168be1188f1/698688663bc999fc201a2b2e/816013_full.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 1500 og:image:height: 844 og:image:alt: Frozen og:type: article twitter:card: summary_large_image twitter:title: And the Most Popular Disney Princess Is... twitter:description: Surprise! A princess who doesn't end up with a prince at the end twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt493fd168be1188f1/698688663bc999fc201a2b2e/816013_full.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # And the Most Popular Disney Princess Is... > Sponsored content. Supplied in partnership with TIME. 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It is a free newsletter available at time.com/newsletters. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-nl-worth-2026q3/newsletters?i=e4ca3abf-4d59-48ab-98e5-d2779c495c4c&cr=time-nl-worth-2026q3-v1)  by [Eliana Dockterman](https://time.com/author/eliana-dockterman/)  ## Eliana Dockterman Correspondent Apr 29, 2014 6:24 PM UTC  FROZEN, Elsa (voice: Idina Menzel), 2013\. ©Walt Disney Pictures FROZEN, Elsa (voice: Idina Menzel), 2013\. ©Walt Disney Pictures Disney  by [Eliana Dockterman](https://time.com/author/eliana-dockterman/)  ## Eliana Dockterman Correspondent Apr 29, 2014 6:24 PM UTC In the wonderful (capitalist) world of Disney, the best way to determine a princess’s popularity is by measuring how much money she makes. Here’s how the Disney princesses rank in terms of the amount they’ve earned on eBay since May 2013, according to sellers’ analytic tool [Terapeak as reported by Jezebel](http://jezebel.com/who-is-the-most-popular-disney-princess-on-ebay-1568896937): 1\. Elsa (_Frozen_): $3,397,816 2\. Cinderella (_Cinderella_): $2,504,259 3\. Snow White (_Snow White and the Seven Dwarfs_): $2,301,831 4\. Anna (_Frozen_): $2,165,120 5\. Ariel (_The Little Mermaid_): $1,483,384 6\. Rapunzel (_Tangled_): $598,056 7\. Aurora (_Sleeping Beauty_): $215,856 8\. Merida (_Brave_): $282,188 9\. Jasmine (_Aladdin_): $253,102 10\. Tiana (_The Princess and the Frog_): $84,882 11\. Belle (_Beauty and the Beast_): $6,867 It’s really no surprise that this year Elsa from _Frozen_ is rolling in dough. [_Frozen_ became the No. 1 animated film of all time March](http://time.com/42992/frozen-top-animated-film/). The movie has topped $400 million at the domestic box office and $1 billion total. _Frozen_ toys were sold out everywhere at the beginning of March — four and a half months after the movie’s release. Limited-edition Anna and Elsa dolls go for as much as $1,750 on eBay, and even the regular dolls were sold for hundreds of dollars (even though they retail at about $30 per doll), [according to](http://jezebel.com/frozen-merch-is-sold-out-everywhere-and-parents-are-los-1561331628) Jezebel. What _is_ surprising is that the top-selling doll is one who doesn’t end up with a prince at the end. Now that’s progress. In fact, Elsa and Merida are the only dolls even on the list who don’t have a love story. But despite that victory, we still have a long way to go in our doll-purchasing habits. The blonde doll from _Frozen_ unsurprisingly but sadly surpassed the brunette one. And the non-white princesses, Jasmine and Tiana, sat at the bottom of the list. (We’ll assume that Mulan didn’t make the cut because she’s not technically a princess, though she is a total badass.) Jasmine and Tiana only beat out Belle, the bookworm princess (who coincidentally was my favorite growing up as a bookworm myself). ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/81078/the-most-popular-disney-princess-frozen/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/81078/the-most-popular-disney-princess-frozen/"},"headline":"And the Most Popular Disney Princess Is...","datePublished":"2014-04-29T18:24:13.000Z","dateModified":"2026-04-13T08:55:12.423Z","description":"Surprise! 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