--- description: The new Apple Watch Series 3 is officially available to preorder on Sept. 15. Here’s how to buy it title: You Can Now Preorder the Apple Watch Series 3. Here's How image: https://static.time.com/v3/assets/bltea6093859af6183b/blt43016e1c71b2a03e/6988ddb08fd2ee4f7a358d6a/gettyimages-846247132.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  * [Business](/section/business/) ## Business Update your preferences in [Account Settings](/account/preferences/) Close * [Tech](/tag/time-section-tech/) ## Tech Update your preferences in [Account Settings](/account/preferences/) Close # You Can Now Buy the New Apple Watch Series 3\. Here's How by [Lisa Marie Segarra](/author/lisa-marie-segarra/) ## Lisa Marie Segarra Update your preferences in [Account Settings](/account/preferences/) Close Sep 15, 2017 7:30 AM CUT  Apple CEO Tim Cook introduces Apple Watch during the Apple launch event on September 12, 2017 in Cupertino,California. Apple Inc. unveiled its new iPhone 8, iPhone X, iPhone 8 Plus, and the Apple Watch Series 3 at the new Apple Park campus. Apple CEO Tim Cook introduces Apple Watch during the Apple launch event on September 12, 2017 in Cupertino,California. Apple Inc. unveiled its new iPhone 8, iPhone X, iPhone 8 Plus, and the Apple Watch Series 3 at the new Apple Park campus.Photograph by Qi Heng—VCG/Getty by [Lisa Marie Segarra](/author/lisa-marie-segarra/) ## Lisa Marie Segarra Update your preferences in [Account Settings](/account/preferences/) Close Sep 15, 2017 7:30 AM CUT A new Apple Watch model was announced at [Apple’s keynote this week](http://time.com/4937246/video-watch-iphone-announcement/ "undefined"), and it is now available to preorder. You can[ buy the Apple Watch Series 3 on Apple](https://aos.prf.hn/click/camref:1100lIrM/pubref:TI-TM-TheGoods/destination:https%3A%2F%2Fwww.apple.com%2Fshop%2Fbuy-watch%2Fapple-watch "undefined") and through carriers like AT&T, Sprint, T-Mobile and Verizon. The release date for the Apple Watch is Sept. 22, which is when the preorders will start shipping. The Apple TV and [iPhone 8 and 8 Plus ](http://time.com/4939499/iphone-8-preorder-early/ "undefined")are also now available for preorder. The new Apple Watch model has a major update from the first two — it’s the first Apple Watch that doesn’t need to be connected to an iPhone to work. You can now make calls and send texts with just your Apple Watch. It’s also getting the watchOS update, as are the first two models. WatchOS 4 comes with [a heart-rate monitor overhaul](http://time.com/4938045/apple-watch-watchos4-heart-monitor/ "undefined"). Steaming through Apple Music will also come to the smartwatch. The Apple Watch Series 3 starts $329 with just GPS. Models with cellular access start at $399\. The Series 2 was retired, but the Series 1 is now available starting at $249. **Buy Now:** [Apple Watch Series 3, starting at $329, Apple](https://aos.prf.hn/click/camref:1100lIrM/pubref:TI-TM-TheGoods/destination:https%3A%2F%2Fwww.apple.com%2Fshop%2Fbuy-watch%2Fapple-watch "undefined") ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4940006/apple-watch-series-3-preorder-buy/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4940006/apple-watch-series-3-preorder-buy/"},"headline":"You Can Now Buy the New Apple Watch Series 3. 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