At age 175, industrial-technology powerhouse Siemens has its sights on the metaverse. Its Xcelerator platform, launched last year, includes digital-twin software to create photorealistic virtual versions of real-world manufacturing facilities. Companies are using Xcelerator to speed up production of electric vehicles, improve battery-cell manufacturing, and reduce factory carbon footprints. Siemens also has a multiyear contract with the U.S. FDA to help medical-device companies speed product development and increase manufacturing capacity using digital-twin techniques. The “industrial metaverse,” says CEO Roland Busch, “has the potential to solve many real-world problems.”
A weekly newsletter featuring conversations with the world’s top CEOs, managers, and founders. Join the Leadership Brief.
- Why Trump’s Message Worked on Latino Men
- What Trump’s Win Could Mean for Housing
- The 100 Must-Read Books of 2024
- Sleep Doctors Share the 1 Tip That’s Changed Their Lives
- Column: Let’s Bring Back Romance
- What It’s Like to Have Long COVID As a Kid
- FX’s Say Nothing Is the Must-Watch Political Thriller of 2024
- Merle Bombardieri Is Helping People Make the Baby Decision
