--- description: Find out why Iambic Model T is one of the best inventions of 2023 title: Iambic Model T: The 200 Best Inventions of 2023 image: https://static.time.com/v3/assets/bltea6093859af6183b/blt156454498b85c31b/698a41a886f68e20896f2e9a/best-inventions-2023-iambic-model-t-02.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 --- Oct 24, 2023 # Completely Custom Sneakers Iambic Model T by Ashley Mateo  Shoes are built around a last, a foot-shaped form that hasn’t seen much innovation in a millennium. That’s changed with the Iambic $550 Model T shoe. There are no size options; instead, you submit foot photos and complete a comfort questionnaire. Then AI algorithms, developed using a grant from the National Science Foundation, generate a custom-designed plastic last, the basis for Iambic’s quality, handmade leather sneaker. When it’s time for your next pair, send Iambic pictures of tread wear. “We learn more about you through the photos and assessments you submit,” says Iambic co-founder and CEO Maeve Wang, “so we can get you a shoe that continues to improve.” Iambic Model T: The 200 Best Inventions of 2023 ```json [{"@context":"https://schema.org","@type":"Article","@id":"https://time.com/collections/best-inventions-2023/6324114/iambic-model-t/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/collections/best-inventions-2023/6324114/iambic-model-t/"},"headline":"Completely Custom Sneakers","datePublished":"2023-10-24T11:00:35.000Z","dateModified":"2026-03-03T00:22:11.226Z","description":"","url":"https://time.com/collections/best-inventions-2023/6324114/iambic-model-t/","keywords":["list","franchise","ecommerce","Magazine","best inventions","Best Inventions 2023"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt156454498b85c31b/698a41a886f68e20896f2e9a/best-inventions-2023-iambic-model-t-02.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"TIME Staff","jobTitle":null,"url":"https://time.com/author/time-staff/"}],"creator":"TIME Staff","articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt156454498b85c31b/698a41a886f68e20896f2e9a/best-inventions-2023-iambic-model-t-02.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"https://time.com/collections/best-inventions-2023/6324114/iambic-model-t/","name":"Completely Custom Sneakers"}}]}] ```