TIME
Critic and columnist, bartender and barfly last week got a startling reminder of A Night to Remember. Lest anyone miss the imminent arrival of J. Arthur Rank’s movie re-creation of the sinking of the S.S. Titanic, Rank flacks flooded the mails with swizzle sticks topped by the lost liner tilting toward destruction—gruesome little blue plastic models for sentimental soaks to rattle against the melting ice-cube icebergs in their highball glasses. Thus a casual libation might become a miniature marine disaster. (“Hey, Louie! Watch the Titanic go down in the drink.”) If the talents of the movie’s producers come close to matching the tastelessness of its promoters, A Night to Remember should be a smash hit.
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