--- title: Why Business Support for Harris-Walz Is Growing description: New polling shows how CEOS are thinking about politics—and why they think Trump will lose. canonical: https://time.com/7025859/kamala-harris-ceo-polling/ author: Jeffrey Sonnenfeld article:opinion: true article:content_tier: free article:published_time: 2024-09-27T16:09:26.000Z article:modified_time: 2026-10-19T07:47:12.329Z article:section: Ideas og:title: Why Business Support for Harris-Walz Is Growing og:description: New polling shows how CEOS are thinking about politics—and why they think Trump will lose. og:url: https://time.com/7025859/kamala-harris-ceo-polling/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltb0888af0257de15b/698a5b7d0116829aba9864d4/kamala-harris-pittsburgh.jpg?branch=production&width=1024&quality=75&auto=webp&crop=16:9 og:image:width: 1024 og:image:height: 576 og:image:alt: Kamala Harris Campaigns For President In Pittsburgh, Pennsylvania og:type: article twitter:card: summary_large_image twitter:title: Why Business Support for Harris-Walz Is Growing twitter:description: New polling shows how CEOS are thinking about politics—and why they think Trump will lose. twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltb0888af0257de15b/698a5b7d0116829aba9864d4/kamala-harris-pittsburgh.jpg?branch=production&width=1024&quality=75&auto=webp&crop=16:9 ---  # Why Business Support for Harris-Walz Is Growing > Sponsored content. 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Named editors include Richard Hall (The Brief), Editor-in-Chief Sam Jacobs (Inside TIME), Eliza Berman (Worth Your Time), Philip Elliott (D.C. Brief), Justin Worland (Future Proof) and Harry Booth (In the Loop). Health Matters is written by TIME's health desk. #### How do I sign up for a TIME newsletter? Go to time.com/newsletters, choose the newsletters you want and enter your email address. There is no cost and no subscription requirement. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-nl-network-2026q3/newsletters?i=555fa45a-812b-4e72-9a3c-6de9eab53e2e&cr=time-nl-network-2026q3-v1) ## Video: Harris is Making a 'Capitalist' Pitch to Boost the Economy [Watch (HLS stream): Harris is Making a 'Capitalist' Pitch to Boost the Economy](https://cdn.jwplayer.com/manifests/gptpiOxB.m3u8) (3:25)  _Published 2024-09-26. Vice President Kamala Harris on Wednesday pledged to build an economy that is both pro-business and helps the middle class as she pushed back against Republican nominee Donald Trump’s claims that she’s advancing “communist” ideas._ by [Jeffrey Sonnenfeld](https://time.com/author/jeffrey-sonnenfeld/) and [Steven Tian](https://time.com/author/steven-tian/) Sep 27, 2024 4:09 PM UTC Vice President Kamala Harris on Wednesday pledged to build an economy that is both pro-business and helps the middle class as she pushed back against Republican nominee Donald Trump’s claims that she’s advancing “communist” ideas. by [Jeffrey Sonnenfeld](https://time.com/author/jeffrey-sonnenfeld/) and [Steven Tian](https://time.com/author/steven-tian/) Sep 27, 2024 4:09 PM UTC This week, Vice President Kamala Harris explicitly reached out to business leaders with a major economic [address in Pittsburgh](https://www.cbsnews.com/pittsburgh/news/kamala-harris-to-visit-pittsburgh-today/)—and new polling results show growing support for the Harris-Walz ticket among CEOs. As we previously wrote [for TIME](https://time.com/7023437/top-ceos-optimistic-economy/), polling data from approximately 60 top CEOs in attendance at [our Yale CEO Caucus](https://som.yale.edu/centers/chief-executive-leadership-institute/programs/ceo-caucus) this month reveals that business leaders are increasingly optimistic about the economy. But what is even more revealing is what these polling results show about how CEOs are thinking about politics. While some of the top line results have been previously covered by [the New York _Times_](https://www.nytimes.com/2024/09/19/business/dealbook/fed-rates-soft-landing.html) and [CNN](https://video.snapstream.net/Play/ii4MgKjwr13D306KMgZ6A?accessToken=bjl40mf3jli7x), among others, we are revealing here, for the first time, the full set of results. Across a group of CEOs that had no discernible partisan leaning (37% of our respondents self-identified as Republican, 32% identified as Democratic, and 32% identified as independents) the polling revealed that 80% of CEOs surveyed expect Harris to win, and only 20% expect former President Donald Trump to win. This is the most lopsided vote we’ve ever had, after informally asking this same “who do you expect to win” question of our Yale CEO Caucus every presidential election year over the last several cycles. While our straw poll in both prior presidential elections, in 2016 and 2020, revealed CEOs were expecting Trump to lose both times, the margin was far less than 80-20. **_Read more:_** [_Kamala Harris Rolled Out An Ambitious Economic Plan. Here’s What’s In It_](https://time.com/7011865/kamala-harris-economic-plan-groceries-child/) Furthermore, while CEOs expected Trump to lose every time he has been on the ballot, that marked a significant break from longstanding CEO prediction bias toward Republicans—making the predictions for Harris all the more noteworthy. Previously, CEOs had expected George W. Bush to win both times he was on the ballot, and the CEOs slightly favored Mitt Romney’s chances over incumbent President Barack Obama in 2012. What our polling results also revealed is that most business leaders, across parties, are by and large horrified by Trump’s leadership model and his incendiary rhetoric. Fully 87% of our respondents believe Trump should apologize for false statements about Haitian immigrants in Ohio abducting and eating pets, and 94% of respondents believe hate speech is inciting increasing political violence. Furthermore, when asked, “is either candidate a threat to democracy,” 73% of our respondents picked Trump, while 4% picked Harris, 8% said both, and 15% said neither. The polling data also reaffirmed CEOs’ substantive disagreement with Trump’s proposed economic policy platform, with several expressing concerns that Trump would undermine Fed independence while pitting business leaders against each other and reigniting inflationary pressures. In particular, CEOs expressed nuanced opposition to Trump’s proposed universal 10% tariffs. While 56% of CEOs believe we need to protect vital U.S. industries from unfair foreign competition through tariffs, they distinguished between protecting against genuinely unfair foreign competition and all-tariffs-all-the-time. Some CEOs also expressed skepticism that tariffs should be an end goal in and of themselves, believing that the threat of tariffs is far more effective than the real thing. CEOs expressed their opposition to not only protectionism but also isolationism. Several CEOs reiterated their beliefs that access to global markets and free trade depend on the U.S. being a reliable, trustworthy participant in the international community, and the need to continue supporting Ukraine in its fight for freedom. This fresh polling data from our Yale CEO Caucus, which is consistent with prior reports that not [a single top 100 CEO](https://www.nytimes.com/2024/06/23/opinion/ceo-trump-republican-support.html) is supporting Trump this election cycle, reaffirms that the message from Corporate America heading into the presidential election is loud and clear: they overwhelmingly believe that Harris is a trustworthy, patriotic, stable leader and a constructive problem solver, even if they do not agree with her on all fronts. CEOs are not isolationist, not protectionist, and not xenophobes, and they depend upon the rule of law and want a President who respects that rule of law. After seeing how the first Trump term drove wedges between corporate constituents, as he shredded the harmonious fabric of American life, the choice for them is clear. ## Transcript [00:00] American people face a choice between [00:03] two fundamentally very different paths for our economy. [00:09] I intend to chart a new way forward and grow America's middle class. [00:17] Donald Trump intends to take America backward to the failed policies of the past. [00:26] He has no intention to grow our middle class. [00:29] He's only interested in making life better for himself and people like himself. [00:37] As president, I will be grounded in [00:40] my fundamental values of fairness, dignity and opportunity. [00:47] And I promise you I will be pragmatic in my approach. [00:53] And part of being pragmatic means taking good ideas from wherever they come. [00:59] Look, I am a capitalist. [01:02] I believe in free and fair markets. [01:07] I believe in consistent and transparent rules of [01:12] the road to create a stable business environment. [01:17] And I know the power of American innovation. [01:21] I've been working with entrepreneurs and business owners my whole career. [01:25] And I believe companies need to play by the rules. [01:29] Respect the rights of workers and unions and abide by fair competition. [01:39] And if they don't, I will hold them accountable. [01:42] And if anyone has a question about that, [01:44] just look at my record as attorney general. [01:47] I believe an active partnership between government and [01:52] the private sector is one of [01:54] the most effective ways to fully unlock economic opportunity. [02:00] The third pillar of our opportunity economy, [02:05] is leading the world in the industries of the future and making [02:12] sure America not China wins the competition for the 21st century. [02:19] But the simple truth is in America, [02:21] it takes too long and it costs too much to build. [02:25] Whether it's a new housing development, [02:27] a new factory or a new bridge, [02:29] projects take too long to go from concept to reality. [02:35] It happens in blue states, [02:37] it happens in red states, [02:39] and it's a national problem. [02:41] I will tell you this. China is not moving slowly. [02:46] They're not. And we can't afford to either. [02:51] If we are to compete, [02:53] we can't afford to either. [02:56] As President, if things are not moving quickly, [02:59] I will demand to know why and I will act. [03:03] I will work with Congress, workers, [03:06] and businesses, cities, and states, community groups, [03:09] and local leaders to reform permitting, [03:13] to cut red tape and get things moving faster. [03:18] Because, as I said, [03:21] patience may be of virtue, [03:22] but not when it comes to job creation. ```json [{"@context":"https://schema.org","@type":"OpinionNewsArticle","@id":"https://time.com/7025859/kamala-harris-ceo-polling/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/7025859/kamala-harris-ceo-polling/"},"headline":"Why Business Support for Harris-Walz Is Growing","datePublished":"2024-09-27T16:09:26.000Z","dateModified":"2026-10-19T07:47:12.329Z","description":"New polling shows how CEOS are thinking about politics—and why they think Trump will lose.","url":"https://time.com/7025859/kamala-harris-ceo-polling/","keywords":["2024 Elections","freelance"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltb0888af0257de15b/698a5b7d0116829aba9864d4/kamala-harris-pittsburgh.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Jeffrey Sonnenfeld","jobTitle":"","url":"https://time.com/author/jeffrey-sonnenfeld/"},{"@type":"Person","name":"Steven Tian","jobTitle":"Contributor","url":"https://time.com/author/steven-tian/"}],"articleSection":"Ideas","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltb0888af0257de15b/698a5b7d0116829aba9864d4/kamala-harris-pittsburgh.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Kamala Harris Campaigns For President In Pittsburgh, Pennsylvania","caption":"Kamala Harris Campaigns For President In Pittsburgh, Pennsylvania","creditText":"Jeff Swensen—Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"https://time.com/section/ideas/","name":"Ideas"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/tag/2024-election/","name":"2024 Elections"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/7025859/kamala-harris-ceo-polling/","name":"Why Business Support for Harris-Walz Is Growing"}}]},{"@context":"https://schema.org","@type":"VideoObject","name":"Harris is Making a 'Capitalist' Pitch to Boost the Economy","description":"Vice President Kamala Harris on Wednesday pledged to build an economy that is both pro-business and helps the middle class as she pushed back against Republican nominee Donald Trump’s claims that she’s advancing “communist” ideas.","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/gptpiOxB/poster.jpg?width=720","uploadDate":"2024-09-26T15:58:05.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/gptpiOxB.m3u8","embedUrl":"https://time.com/7025859/kamala-harris-ceo-polling/","duration":"PT3M25S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/7025859/kamala-harris-ceo-polling/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}}] ```