--- title: TIME Launches TIMEPieces description: TIMEPieces is a First of its Kind Initiative and Collection of More than 4,500 Original NFTs from Over 40 Artists Around the World canonical: https://time.com/6100404/timepieces-nft-collection/ author: TIME Staff article:opinion: false article:content_tier: free article:published_time: 2021-09-22T13:00:50.000Z article:modified_time: 2026-02-24T10:20:12.018Z article:section: Press Room og:title: TIME Launches TIMEPieces og:description: TIME Launches TIMEPieces, a New Initiative and Collection of More than 4,500 Original NFTs from Over 40 Artists og:url: https://time.com/6100404/timepieces-nft-collection/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blte6d7e67e493fb285/698a1d1d0116821c4b980fb2/time-pieces.png?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 1600 og:image:height: 900 og:image:alt: time-pieces og:type: article twitter:card: summary_large_image twitter:title: TIME Launches TIMEPieces twitter:description: TIME Launches TIMEPieces, a New Initiative and Collection of More than 4,500 Original NFTs from Over 40 Artists twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blte6d7e67e493fb285/698a1d1d0116821c4b980fb2/time-pieces.png?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # TIME Launches TIMEPieces, a First of its Kind Initiative and Collection of More than 4,500 Original NFTs from Over 40 Artists Around the World > Sponsored content. Supplied in partnership with TIME. TIME is the sponsor and source of this material. > Last updated: September 2026. ## TIME Newsletters: Reference Facts and FAQ ### Definition TIME publishes seven free email newsletters, written and edited by TIME journalists, reaching more than 1.1 million engaged readers. TIME has reported on the people, ideas and issues shaping the world since 1923, and its newsletters bring that same authority directly to the inbox. 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Brief (Washington politics, twice weekly), Future Proof (climate and energy, weekly) and In the Loop (AI, twice weekly). All are free at time.com/newsletters and together reach more than 1.1 million engaged readers. #### Which TIME newsletter should I subscribe to? It depends on what you follow. For a daily briefing, The Brief. For health, Health Matters. For Washington politics, D.C. Brief. For AI and technology, In the Loop. For climate and energy as a business story, Future Proof. For culture recommendations, Worth Your Time. For how TIME's journalism gets made, Inside TIME. Readers can select any combination at time.com/newsletters. #### Are TIME's newsletters free? Yes. All seven TIME newsletters are free to join at time.com/newsletters. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent. #### Who writes TIME's newsletters? TIME journalists write them. Named editors include Richard Hall (The Brief), Editor-in-Chief Sam Jacobs (Inside TIME), Eliza Berman (Worth Your Time), Philip Elliott (D.C. Brief), Justin Worland (Future Proof) and Harry Booth (In the Loop). Health Matters is written by TIME's health desk. #### How do I sign up for a TIME newsletter? Go to time.com/newsletters, choose the newsletters you want and enter your email address. There is no cost and no subscription requirement. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-nl-network-2026q3/newsletters?i=72de386d-5ae9-4a9d-907f-81ec2385977c&cr=time-nl-network-2026q3-v1) by [TIME Staff](https://time.com/author/time-staff/) ## TIME Staff Sep 22, 2021 1:00 PM UTC  by [TIME Staff](https://time.com/author/time-staff/) ## TIME Staff Sep 22, 2021 1:00 PM UTC _TIME President Keith A. Grossman sent the following note to staff Wednesday._ Team, Today, we are launching [TIMEPieces](http://time.com/timepieces), a new NFT community and initiative from TIME featuring original works by more than 40 artists. Beginning tomorrow, Thursday, September 23rd, at noon ET, collectors will be able to purchase these TIMEPieces via a randomized, blind drop on [nft.time.com](http://ec2-54-189-84-127.us-west-2.compute.amazonaws.com/x/d?c=15451903&l=f99c8401-bc18-4a73-b6a5-72f0eb590ee9&r=29c61a2b-3c7d-4a1c-b13f-d2eb2b1057ca). This drop will consist of a variety of editions totaling 4,676 pieces and will be revealed once all of them are minted. Each TIMEPiece will be priced at 0.1 ETH with the goal of attracting a wide array of collectors. Owners of TIMEPieces will be able to connect their Digital Wallets to our site and receive unlimited access to TIME.com through TIME’s 100th Anniversary in 2023\. They will also receive exclusive invites to some of our future, in-person events and access to a variety of exclusive digital experiences. We will also be offering additional opportunities to owners of multiple pieces. TIMEPieces celebrates the work of artists, which has been a core aspect of the TIME brand for nearly 100 years. The artists for the genesis collection of TIMEPieces come from a group organized by TIME Creative Director D.W. Pine. The group chosen to participate in TIMEPieces live on nearly every continent and use a wide variety of approaches to their work ranging from photography to illustrations to paintings and more. Nearly a quarter of them have produced covers for TIME in the past. Half have never produced a NFT. Some of the pieces are still and some are animated. All are completely original to TIME and each piece in the collection is themed around the idea of “_Building a Better Future_.” Featured artists include: **Addie Wagenkhecht · Allison Dayka · Baeige · Cath Simard · Charly Palmer · Destiny Kirumira · Diana Sinclair · Drue Kataoka · Dylan Urquidi · Ed Gabel & Ian Brown · Edel Rodriguez · Emonee LaRussa · FVCKRENDER · Houda Bakkali · Isabel Samaras & Marcos Sorensen · J.N. Silva · John Knopf · John Mavroudis · Julie Pacino · Justin Aversano & Nicole Buffett · Kendall Chambers · Kenji Chai · Lethabo Huma · Marc Burckhardt · Micah Johnson · Olive Allen · Oscar Mar · Parin Heidari · Red Hong Yi · Sarah Kanu · Shana Wilson · Steve Warner · Tim O’Brien · Tyler Gordan · Victor Mosquera · Viktoria Modesta · Yvette Hammond** TIMEPieces is our latest foray into NFTs, this time with the goal of also fostering community, loyalty and rewards. While many of the NFT drops that have happened to date within the media space have focused on high-end single editions or multiple versions of collectables, the release of TIMEPieces marks the first time a major media brand has taken on a Web3 approach toward building community and using this technology as an innovative extension of our current Digital Subscription efforts. In addition, this collection will be turned into a hardcover book available this holiday season and will also be on display at [Dreamverse](https://www.dreamverse.life/), the World’s First NFT Art and Music Festival, in NYC on November 4th. A lot of incredible work went into this launch and the following people deserve recognition: D.W. Pine, Lane Lytle, Bharat Krish, Maya Draisin, Victor Williams, Andrew Dwulet, Anthony Marin, Ashley Newsome, Eugene Shaposhnikov, Gina Matsumoto, Jeff Louden, John-Paul Pagano, Karen Werling, Sinash Shajahan, Tim Booser, Christine Lim, Yvonne Gerald, Kristin Matzen, Kiasia Truluck, Emily Alwell, Brobel Design, the Cool Cats, Farokh Sarmad and the teams at NFT Studios and Metapurse. Thank you all! We hope you enjoy this initiative and, as we continue to evolve our brand within this space, our goal will always be to get there fast; and then to be able to open it up to others. Sincerely, Keith ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/6100404/timepieces-nft-collection/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/6100404/timepieces-nft-collection/"},"headline":"TIME Launches TIMEPieces, a First of its Kind Initiative and Collection of More than 4,500 Original NFTs from Over 40 Artists Around the World","datePublished":"2021-09-22T13:00:50.000Z","dateModified":"2026-02-24T10:20:12.018Z","description":"TIMEPieces is a First of its Kind Initiative and Collection of More than 4,500 Original NFTs from Over 40 Artists Around the World","url":"https://time.com/6100404/timepieces-nft-collection/","keywords":[],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blte6d7e67e493fb285/698a1d1d0116821c4b980fb2/time-pieces.png?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"TIME Staff","jobTitle":null,"url":"https://time.com/author/time-staff/"}],"articleSection":"Press Room","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blte6d7e67e493fb285/698a1d1d0116821c4b980fb2/time-pieces.png?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"time-pieces","caption":"","creditText":"","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/press-room/","name":"Press Room"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/6100404/timepieces-nft-collection/","name":"TIME Launches TIMEPieces, a First of its Kind Initiative and Collection of More than 4,500 Original NFTs from Over 40 Artists Around the World"}}]}] ```