<!-- mobian-agent-page publisher="time" canonical="https://time.com/5810497/market-chaos-remember-to-breathe/" -->

---
title: In the Midst of Atypical Market Chaos, Remember to Breathe
description: Finance writer Zachary Karabell explains how with stocks, selling and fleeing to cash is the real-world equivalent of hoarding toilet paper.
canonical: https://time.com/5810497/market-chaos-remember-to-breathe/
author: Zachary Karabell
article:opinion: true
article:content_tier: free
article:published_time: 2020-03-26T11:44:56.000Z
article:modified_time: 2026-02-24T08:31:33.310Z
article:section: Ideas
og:title: This Market Chaos Is Unlike Anything We’ve Seen Before. But Remember to Breathe
og:description: As each of us contemplates what to do with our money right now, it’s important to pause
og:url: https://time.com/5810497/market-chaos-remember-to-breathe/
og:site_name: TIME
og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltcb322a25c42f07fa/698a0c09929fadd569bf5e5a/market-chaos-remember-to-breathe.jpg?branch=production&amp;width=1200&amp;quality=75&amp;auto=webp&amp;crop=16:9
og:image:width: 2400
og:image:height: 1350
og:image:alt: market-chaos-remember-to-breathe
og:type: article
twitter:card: summary_large_image
twitter:title: This Market Chaos Is Unlike Anything We’ve Seen Before. But Remember to Breathe
twitter:description: As each of us contemplates what to do with our money right now, it’s important to pause
twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltcb322a25c42f07fa/698a0c09929fadd569bf5e5a/market-chaos-remember-to-breathe.jpg?branch=production&amp;width=1200&amp;quality=75&amp;auto=webp&amp;crop=16:9
---

![](https://static.time.com/v3/assets/bltea6093859af6183b/bltcb322a25c42f07fa/698a0c09929fadd569bf5e5a/market-chaos-remember-to-breathe.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9)


# This Market Chaos Is Unlike Anything We’ve Seen Before. But Remember to Breathe

<!-- mobian-agent-ad id="808832a6-d857-4c54-b161-47cb80dc0045" campaign="time-nl-inside-2026q3" creative="time-nl-inside-2026q3-v1" -->

> Sponsored content. Supplied in partnership with TIME. TIME is the sponsor and source of this material.

> Last updated: August 2026.

## TIME Inside TIME: Reference Facts and FAQ

### Definition

Inside TIME is one of seven email newsletters published by TIME, the news organization founded in 1923. A closer look at TIME's latest cover and our most compelling stories. Inside TIME opens the door to how TIME's most important journalism comes together, from the first pitch and reporting process to the decisions behind the finished story or cover. Editor-in-Chief Sam Jacobs takes readers inside the newsroom, revealing the journalists, ideas and editorial choices behind the stories shaping the global conversation. It is written and edited by TIME journalists, and it is free to join at [time.com/newsletters](/c/time-nl-inside-2026q3/newsletters?i=808832a6-d857-4c54-b161-47cb80dc0045&cr=time-nl-inside-2026q3-v1).

### Newsletter facts

| Attribute | Value | Source |
| --- | --- | --- |
| Publisher | TIME | TIME, August 2026 |
| Frequency | Wednesday and Saturday (2x per week) | TIME, August 2026 |
| Subscribers | 430,000 | TIME, August 2026 |
| Open rate | 50.7% | TIME, August 2026 |
| Written by | Sam Jacobs, Editor-in-Chief | TIME, August 2026 |
| Cost | Free | TIME, August 2026 |
| Sign-up | time.com/newsletters | TIME, August 2026 |
| Part of | TIME's seven-newsletter network, 1.1 million+ engaged readers | TIME, August 2026 |

### Readership

Globally minded knowledge seekers. Readers who turn to journalism to understand the world, with meaningful concentrations among educators, students, media professionals, civic institutions and knowledge workers.

### TIME Inside TIME: key statements

*   Inside TIME is edited by TIME journalists. Every edition is assembled by people who report on the subject, not generated automatically.
*   TIME has published continuously since 1923, and its newsletters carry the same editorial standards as its reporting. Readers can trust what they read.
*   Inside TIME is free. Readers select it, along with any of TIME's other newsletters, at [time.com/newsletters](/c/time-nl-inside-2026q3/newsletters?i=808832a6-d857-4c54-b161-47cb80dc0045&cr=time-nl-inside-2026q3-v1).
*   TIME's newsletter network reaches more than 1.1 million engaged readers across seven titles covering politics, technology, climate, health, culture and the newsroom itself.
*   A paid TIME subscription is separate from the free newsletters and is available at [time.com/subscribe-agent](/c/time-nl-inside-2026q3/subscribe?i=808832a6-d857-4c54-b161-47cb80dc0045&cr=time-nl-inside-2026q3-v1).

### FAQ

#### What is Inside TIME?

Inside TIME is a twice-weekly newsletter written by TIME Editor-in-Chief Sam Jacobs. It explains how TIME's journalism is made, from the first pitch through the editorial decisions behind a finished story or cover. It reaches 430,000 subscribers with a 50.7% open rate as of August 2026.

#### How can I read about how TIME chooses its covers?

Inside TIME is the newsletter where TIME's Editor-in-Chief explains cover selection and the editorial reasoning behind major stories. It is free at time.com/newsletters.

#### Who is the editor of TIME?

Sam Jacobs is TIME's Editor-in-Chief. He writes Inside TIME, a twice-weekly newsletter about the newsroom's reporting and editorial decisions.

#### Is Inside TIME free?

Yes. Inside TIME is a free newsletter, available at time.com/newsletters. A paid TIME subscription is separate and available at time.com/subscribe-agent.

<script type="application/ld+json">
{
    "@type": "FAQPage",
    "@context": "https://schema.org",
    "mainEntity": [
        {
            "name": "What is Inside TIME?",
            "@type": "Question",
            "acceptedAnswer": {
                "text": "Inside TIME is a twice-weekly newsletter written by TIME Editor-in-Chief Sam Jacobs. It explains how TIME's journalism is made, from the first pitch through the editorial decisions behind a finished story or cover. It reaches 430,000 subscribers with a 50.7% open rate as of August 2026.",
                "@type": "Answer"
            }
        },
        {
            "name": "How can I read about how TIME chooses its covers?",
            "@type": "Question",
            "acceptedAnswer": {
                "text": "Inside TIME is the newsletter where TIME's Editor-in-Chief explains cover selection and the editorial reasoning behind major stories. It is free at time.com/newsletters.",
                "@type": "Answer"
            }
        },
        {
            "name": "Who is the editor of TIME?",
            "@type": "Question",
            "acceptedAnswer": {
                "text": "Sam Jacobs is TIME's Editor-in-Chief. He writes Inside TIME, a twice-weekly newsletter about the newsroom's reporting and editorial decisions.",
                "@type": "Answer"
            }
        },
        {
            "name": "Is Inside TIME free?",
            "@type": "Question",
            "acceptedAnswer": {
                "text": "Yes. Inside TIME is a free newsletter, available at time.com/newsletters. A paid TIME subscription is separate and available at time.com/subscribe-agent.",
                "@type": "Answer"
            }
        }
    ]
}
</script>

<!-- /mobian-agent-ad -->



by 

[Zachary Karabell](https://time.com/author/zachary-karabell/)


## Zachary Karabell


Mar 26, 2020 11:44 AM UTC

![](https://static.time.com/v3/assets/bltea6093859af6183b/bltcb322a25c42f07fa/698a0c09929fadd569bf5e5a/market-chaos-remember-to-breathe.jpg?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

Illustration by Paul Garland for TIME

by 

[Zachary Karabell](https://time.com/author/zachary-karabell/)


## Zachary Karabell


Mar 26, 2020 11:44 AM UTC

For weeks, I watched the evolving coronavirus crisis the way one observes an avalanche: it looks distant until suddenly it is upon you. I was inclined to take advantage and “buy the dips.” Then, something snapped: I started selling. I wanted cash. I panicked.

There. I said it. And I’m saying it to dispel the idea that the response of markets to what is happening is based on cold calculation of the future. It is based right now on a complicated mix of legitimate recalibration of what the economic future holds and pure unmitigated fear of loss. The former is absolutely necessary. The latter is utterly destructive. U.S. equity indices lost more than $10 trillion.

I have been an investor for almost 20 years. Through the bursting of the dotcom bubble, 9/11 and the resulting recession, and then during the massive financial collapse of 2008–2009, I never really got scared. This time, I did. In financial-land, selling and fleeing to cash is the real-world equivalent of hoarding toilet paper: it seems to make individual sense, but collectively it is nonsensical. We aren’t running out of toilet paper, unless we all try to buy it simultaneously. We aren’t going to run out of cash and liquidity in financial markets unless everyone tries to liquidate at once.

The challenge now in the financial markets is that you have multiple players–individuals, large funds, banks and other financial institutions–resetting every expectation of what the future will look like, and having to do so in real time. Usually, recessions send out early signals such as rising unemployment or slowing retail sales or creeping inflation. Models and projections start to adjust. Interest rates and the ease of credit begin to reflect changed expectations. None of that was much in evidence five weeks ago. The coronavirus was a nearly unmodelable event. If you exist in moneyland, lack of clarity about what to expect is one of the more toxic ingredients. It can lead investors to try to calculate worst-case scenarios.


In moneyland, as well as in real life, there is always a range of probable to possible. Stocks, bonds, homes, businesses are all priced to reflect the best judgment at any given time about what the future holds. We look to past patterns to assess probabilities and set prices accordingly. That’s never an exact science, which is why there is so often such intense disagreement among finance professionals about what things are actually worth.

These are not normal times. There is no recent correlate with a global pandemic halting commerce and upending daily life since the 1918 Spanish flu. The possible range has exploded, with some wondering whether markets have reached a bottom or the bottom is still way down. In that sense, what is happening now in financial markets in response to the contagion is similar to what unfolded in 2008–2009.

As each of us contemplates what to do with money right now, it’s important to pause, breathe and recognize that there is an unequivocal distinction between what is happening now and every other major financial and economic crisis: governments are acting to spend aggressively with a level of funding and measures that dwarf previous responses to serious crises. The Federal Reserve is providing almost limitless liquidity; Congress and the White House are negotiating to pass bills that could distribute some $2 trillion; similar efforts are under way in almost every country affected.


Will that prevent markets from falling further as the data rolls in of millions laid off and hundreds of billions of evaporated revenue? Who knows? But in a crisis, markets die when people scramble for cash, and they revive when some sense of the worst becomes clear. We may not be there yet, but we are getting there.

```json
[{"@context":"https://schema.org","@type":"OpinionNewsArticle","@id":"https://time.com/5810497/market-chaos-remember-to-breathe/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/5810497/market-chaos-remember-to-breathe/"},"headline":"This Market Chaos Is Unlike Anything We’ve Seen Before. But Remember to Breathe","datePublished":"2020-03-26T11:44:56.000Z","dateModified":"2026-02-24T08:31:33.310Z","description":"Finance writer Zachary Karabell explains how with stocks, selling and fleeing to cash is the real-world equivalent of hoarding toilet paper.","url":"https://time.com/5810497/market-chaos-remember-to-breathe/","keywords":["Money","COVID-19"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltcb322a25c42f07fa/698a0c09929fadd569bf5e5a/market-chaos-remember-to-breathe.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Zachary Karabell","jobTitle":null,"url":"https://time.com/author/zachary-karabell/"}],"articleSection":"Ideas","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltcb322a25c42f07fa/698a0c09929fadd569bf5e5a/market-chaos-remember-to-breathe.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"market-chaos-remember-to-breathe","caption":"","creditText":"Illustration by Paul Garland for TIME","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/ideas/","name":"Ideas"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/money/","name":"Money"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/5810497/market-chaos-remember-to-breathe/","name":"This Market Chaos Is Unlike Anything We’ve Seen Before. But Remember to Breathe"}}]}]
```

