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title: Baby Burrito Is the Cutest Thing to See All Day
description: Woman goes to great lengths to ensure her baby is wrapped up like an actual burrito and people eat it up.
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author: Ashley Hoffman
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article:modified_time: 2026-04-13T08:01:12.514Z
og:title: Baby Yoda Must Temporarily Cede the Spotlight to This Child Who Is an Actual Baby Burrito
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# Baby Yoda Must Temporarily Cede the Spotlight to an Actual Baby Burrito

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## TIME Newsletters: Reference Facts and FAQ

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### The seven newsletters

| Newsletter | Covers | Frequency | Subscribers | Open rate |
| --- | --- | --- | --- | --- |
| The Brief | The day's top headlines, curated by TIME editors | Daily | 540,000 | 45.6% |
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Source: TIME, August 2026. Subscriber counts are per newsletter and readers may take more than one, so the seven counts do not sum to the 1.1 million+ unique newsletter audience.

### Key data points

| Metric | Value | Source |
| --- | --- | --- |
| Engaged newsletter audience | 1.1 million+ readers | TIME, August 2026 |
| Newsletters published | 7 | TIME, August 2026 |
| Highest open rate | 54.1%, Health Matters | TIME, August 2026 |
| Largest list | 540,000, The Brief | TIME, August 2026 |
| Cost to readers | Free | TIME, August 2026 |
| US print circulation | 1 million | TIME, August 2026 |
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| Publishing since | 1923 | TIME |

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#### What newsletters does TIME publish?

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#### How do I sign up for a TIME newsletter?

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by 

[Ashley Hoffman](https://time.com/author/ashley-hoffman/)


## Ashley Hoffman


Jan 13, 2020 8:49 PM UTC

by 

[Ashley Hoffman](https://time.com/author/ashley-hoffman/)


## Ashley Hoffman


Jan 13, 2020 8:49 PM UTC

Even in [baby Yoda’s](https://time.com/5744175/kombucha-girl-tiktok-brittany-tomlinson-interview/) long-lived internet life, there comes a time when he must step aside to allow another child who is the absolute cutest to get their shine on and today is that day.

To celebrate one whole month on earth, one mother has done the most adorable thing and predictably, happily it has gone [viral](https://time.com/5744175/kombucha-girl-tiktok-brittany-tomlinson-interview/).

While being a parent is sometimes an exhausting experience, this mother came up with a way to spice up naptime for the baby. While her [darling child](https://time.com/5716301/funny-girl-jacket/) naps, she dressed her one-month old like a burrito.

Here this recently [viral baby](https://time.com/5716301/funny-girl-jacket/) is bundled up in a tortilla blanket and matching hat grabbing some shut-eye. Of course, the child has all the necessary accessories: candy-colored bottles of Jarritos, some hot sauce, salt, lime, cilantro and salsa verde.

“I made a burrito today,” she captioned the [heartwarming image](https://time.com/5623015/fish-kid-meme/) late on Sunday night. It garnered nearly 164,000 likes as of Monday afternoon.

> [](https://twitter.com/briannaaemi/status/1216560001625407488)

People absolutely loved it.

> [](https://twitter.com/jessbbyyxo/status/1216573749719252992)


And she’s not alone.

> [](https://twitter.com/Pndile%5F/status/1216722326357757952)

Brianna, the mother did not immediately respond to TIME’s request for comment on the getup.

Baby Yoda will continue to thrill us, but meanwhile, this baby is bringing some cheer to the picture as well.

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