April 7, 2014 8:30 AM EDT

Marutaro the Hedgehog is kind of a big deal. (He has more than 39,000 thousand Twitter followers, for example.) For the past few months, his owner has been tweeting photos of him wearing a series of hand-drawn masks, somehow making him even more adorable and compelling than he already was.

Here are some of our favorites so far:

[BuzzFeed]

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