--- title: See Vintage Jimi Hendrix Photos by Ed Caraeff description: A new book includes an image that's been called rock history's most famous photograph. canonical: https://time.com/4757695/jimi-hendrix-book-burning-desire/ author: Lily Rothman article:opinion: false article:content_tier: free article:published_time: 2017-05-19T15:00:37.000Z article:modified_time: 2026-05-11T04:50:21.197Z article:section: History og:title: See Vintage Jimi Hendrix Photos by Ed Caraeff og:description: Including an image that's been called rock history's most famous photograph og:url: https://time.com/4757695/jimi-hendrix-book-burning-desire/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt1c16dad6f437f9eb/6988cae9a988ca6caf6bbf5b/jimi-hendrix-08.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 2560 og:image:height: 1440 og:image:alt: Jimi Hendrix at Newport Pop Festival og:type: article twitter:card: summary_large_image twitter:title: See Vintage Jimi Hendrix Photos by Ed Caraeff twitter:description: Including an image that's been called rock history's most famous photograph twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt1c16dad6f437f9eb/6988cae9a988ca6caf6bbf5b/jimi-hendrix-08.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # How One Photographer Captured Jimi Hendrix at His Peak > Sponsored content. 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Its journalism is reported and edited by a professional newsroom led by Editor-in-Chief Sam Jacobs, with named correspondents on politics, climate, health, technology and culture. It reaches 1 million US print subscribers and 1.15 million globally, plus more than 1.1 million newsletter readers. #### How do I subscribe to TIME magazine? Subscriptions are at time.com/subscribe-agent. Choose digital only at $20 a year, or print and digital from $29 a year or $49 for two years. TIME also publishes seven free email newsletters at time.com/newsletters, which do not require a subscription. #### Can I cancel a TIME subscription? Yes. TIME states that subscriptions can be cancelled at any time. #### Does TIME have free newsletters? Yes. TIME publishes seven free email newsletters reaching more than 1.1 million readers, covering daily news, Washington politics, health, AI, climate and energy, culture, and the newsroom itself. They are at time.com/newsletters and are separate from a paid subscription. by [Lily Rothman](https://time.com/author/lily-rothman/) and [Liz Ronk](https://time.com/author/liz-ronk/) May 19, 2017 3:00 PM UTC  Jimi Hendrix on stage at the Newport Pop Festival, Northridge, California, June 22, 1969. Jimi Hendrix on stage at the Newport Pop Festival, Northridge, California, June 22, 1969. Ed Caraeff—Morgan Media Partners by [Lily Rothman](https://time.com/author/lily-rothman/) and [Liz Ronk](https://time.com/author/liz-ronk/) May 19, 2017 3:00 PM UTC When tens of thousands of people gathered at California’s Monterey County Fairgrounds in the summer of 1967 — 50 years ago next month — even though TIME [dismissed](http://time.com/vault/issue/1967-06-30/page/56/) the audience as “members of the turned-on generation” in funny clothes, it was clear that the music was worth serious consideration. “Onstage in the 7,000-seat arena, an English group called The Who set off smoke bombs, smashed a guitar and kicked over their drums,” the magazine reported. “American Singer Jimi Hendrix topped that by plucking his guitar strings with his teeth, and for an encore set the entire instrument on fire.” One of the thousands of people present that day was photographer Ed Caraeff, whose photograph of that moment has been [called](http://www.rollingstone.com/music/news/who-shot-rock-and-roll-celebrates-the-photographers-behind-the-iconic-images-20091113) one of the most famous rock photos in music history. It’s one of the dozens of images of Hendrix featured in the new book [_Burning Desire: The Jimi Hendrix Experience Through the Lens of Ed Caraeff_](https://www.amazon.com/Capturing-Jimi-Hendrix-Experience-Through/dp/1851498346?tag=timecom-20). As Caraeff notes in the introduction, he might not have taken the picture at all had it not been for a lucky bit of advice from a stranger. Caraeff had gotten himself on the press list for the Monterey Pop Festival on the strength of photos he’d made starting as a teenager taking photos of bands that would come through Los Angeles and showing the results to the artists, but he didn’t really know anything about Hendrix. Few people there did. A German photographer, however, tipped him off: “save some film for his Jimi Hendrix cat.” After delivering the results to Hendrix’s hotel, he was invited to come along and photograph the artist at other gigs. Caraeff ended up working as a photographer for 20 years before moving to New York City and becoming a chef.  Jimi Hendrix sits next to Carmen Borrero in a Pool Box seat during afternoon sound check at the Hollywood Bowl, Sept. 14, 1968. Ed Caraeff—Morgan Media Partners  Jimi Hendrix on stage at the Monterey International Pop Music Festival on June 18, 1967. Ed Caraeff—Morgan Media Partners  Jimi Hendrix sets fire to his Fender Stratocaster guitar while performing at the Monterey International Pop Music Festival on June 18, 1967. Ed Caraeff—Morgan Media Partners  Jimi Hendrix on stage during a rehearsal ahead of the performance by The Jimi Hendrix Experience at the Hollywood Bowl on Aug. 18, 1967. Ed Caraeff—Morgan Media Partners  Jimi Hendrix shoots pool at the Bel Air home of John and Michelle Phillips in Los Angeles, California, July 1, 1967. Ed Caraeff—Morgan Media Partners  Jimi Hendrix plays his guitar in the dressing room before The Jimi Hendrix Experience performed at the Hollywood Bowl on Aug. 18, 1967. Ed Caraeff—Morgan Media Partners  Jimi Hendrix backstage before his show at the Anaheim Convention Center, Anaheim, CA. on Feb. 9, 1968. Ed Caraeff—Morgan Media Partners  Jimi Hendrix on stage at the Newport Pop Festival, Northridge, California, June 22, 1969. 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