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The Viral Cup Blowing Challenge Is the Internet’s Latest Obsession

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Another week, another Twitter “challenge.” This time, it’s called the Cup Blowing Challenge, and the title explains exactly what this viral attempt is about: a subject blows strategically on a plastic or paper cup, making it jump from one stack to another. The trick, it appears, is to prep the cup that will be in motion by giving it a spin or making sure it’s not stuck before you begin.

Despite its gravity-defying requirements, plenty of people are having great success with this unusual move, which appeared to pick up steam over the weekend as people dared to master the feat. Take a look:

Of course, for everyone who succeeds, there are others who fail.

Only time will tell if this particular viral trend picks up steam á la this fall’s inescapable Mannequin Challenge.

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Write to Raisa Bruner at raisa.bruner@time.com