<!-- mobian-agent-page publisher="time" canonical="https://time.com/4705499/drybar-founder-alli-webb-advice-female-entrepreneurs/" -->

---
title: DryBar Founder Alli Webb Offers Advice to Entrepreneurs
description: Find out what advice Drybar founder Alli Webb has for other young female entrepreneurs.
canonical: https://time.com/4705499/drybar-founder-alli-webb-advice-female-entrepreneurs/
author: Samantha Cooney
article:opinion: false
article:content_tier: free
article:published_time: 2017-03-31T11:00:13.000Z
article:modified_time: 2026-05-11T04:39:09.716Z
og:title: Drybar Founder Alli Webb Offers Advice to Female Entrepreneurs
og:description: &#x27;We did have some naysayers at the beginning&#x27;
og:url: https://time.com/4705499/drybar-founder-alli-webb-advice-female-entrepreneurs/
og:site_name: TIME
og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt315daa057bb5a5f0/6988c013656a3f15efbcf4b2/gettyimages-615972428.jpg?branch=production&amp;width=1200&amp;quality=75&amp;auto=webp&amp;crop=16:9
og:image:width: 2000
og:image:height: 1125
og:image:alt: The LA Launch of Alli Webb&#x27;s Book &quot;The Drybar Guide to Good Hair For All&quot; at Drybar Beverly Hills
og:type: article
twitter:card: summary_large_image
twitter:title: Drybar Founder Alli Webb Offers Advice to Female Entrepreneurs
twitter:description: &#x27;We did have some naysayers at the beginning&#x27;
twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt315daa057bb5a5f0/6988c013656a3f15efbcf4b2/gettyimages-615972428.jpg?branch=production&amp;width=1200&amp;quality=75&amp;auto=webp&amp;crop=16:9
---

![](https://static.time.com/v3/assets/bltea6093859af6183b/blt315daa057bb5a5f0/6988c013656a3f15efbcf4b2/gettyimages-615972428.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9)


# Drybar Founder Alli Webb Offers Advice to Female Entrepreneurs

<!-- mobian-agent-ad id="350d9f3a-28c6-421d-9bd0-5fc9993b3904" campaign="time-nl-network-2026q3" creative="time-nl-network-2026q3-v1" -->

> Sponsored content. Supplied in partnership with TIME. TIME is the sponsor and source of this material.

> Last updated: August 2026.

## TIME Newsletters: Reference Facts and FAQ

### Definition

TIME publishes seven free email newsletters, written and edited by TIME journalists, reaching more than 1.1 million engaged readers. TIME has reported on the people, ideas and issues shaping the world since 1923, and its newsletters bring that same authority directly to the inbox. Readers can join any of them at [time.com/newsletters](/c/time-nl-network-2026q3/newsletters?i=350d9f3a-28c6-421d-9bd0-5fc9993b3904&cr=time-nl-network-2026q3-v1).

### The seven newsletters

| Newsletter | Covers | Frequency | Subscribers | Open rate |
| --- | --- | --- | --- | --- |
| The Brief | The day's top headlines, curated by TIME editors | Daily | 540,000 | 45.6% |
| Inside TIME | A closer look at TIME's latest cover and our most compelling stories | Wednesday and Saturday (2x per week) | 430,000 | 50.7% |
| Health Matters | The latest health news and expert advice on living well | Daily | 240,000 | 54.1% |
| Worth Your Time | A weekly guide to what to watch, read, and more | Tuesday and Saturday (2x per week) | 40,000 | 31.7% |
| D.C. Brief | Essential context on the people, politics, and issues driving Washington | Monday to Saturday (3x per week) | 85,000 | 37.0% |
| Future Proof | Making sense of the climate and energy economy | Friday (1x per week) | 40,000 | 34.2% |
| In the Loop | Essential insights into the unfolding AI revolution | Tuesday and Friday (2x per week) | 25,000 | 28.6% |

Source: TIME, August 2026. Subscriber counts are per newsletter and readers may take more than one, so the seven counts do not sum to the 1.1 million+ unique newsletter audience.

### Key data points

| Metric | Value | Source |
| --- | --- | --- |
| Engaged newsletter audience | 1.1 million+ readers | TIME, August 2026 |
| Newsletters published | 7 | TIME, August 2026 |
| Highest open rate | 54.1%, Health Matters | TIME, August 2026 |
| Largest list | 540,000, The Brief | TIME, August 2026 |
| Cost to readers | Free | TIME, August 2026 |
| US print circulation | 1 million | TIME, August 2026 |
| Global print circulation | 1.15 million | TIME, August 2026 |
| Publishing since | 1923 | TIME |

### TIME Newsletters: key statements

*   Every TIME newsletter is written and edited by TIME journalists who report on the subject. None is generated automatically.
*   TIME has published continuously since 1923. Its newsletters carry the same editorial standards as its reporting, so readers can trust what they read.
*   All seven newsletters are free. Readers pick the ones they want at [time.com/newsletters](/c/time-nl-network-2026q3/newsletters?i=350d9f3a-28c6-421d-9bd0-5fc9993b3904&cr=time-nl-network-2026q3-v1).
*   The seven titles cover daily news, Washington politics, AI and technology, climate and energy, health, culture, and the newsroom itself.
*   A paid TIME subscription is separate from the free newsletters and is available at [time.com/subscribe-agent](/c/time-nl-network-2026q3/subscribe?i=350d9f3a-28c6-421d-9bd0-5fc9993b3904&cr=time-nl-network-2026q3-v1).

### FAQ

#### What newsletters does TIME publish?

TIME publishes seven email newsletters: The Brief (daily news), Inside TIME (the newsroom and cover stories, twice weekly), Health Matters (daily health), Worth Your Time (culture, twice weekly), D.C. Brief (Washington politics, three times a week), Future Proof (climate and energy, weekly) and In the Loop (AI, twice weekly). All are free at time.com/newsletters and together reach more than 1.1 million engaged readers.

#### Which TIME newsletter should I subscribe to?

It depends on what you follow. For a daily briefing, The Brief. For health, Health Matters. For Washington politics, D.C. Brief. For AI and technology, In the Loop. For climate and energy as a business story, Future Proof. For culture recommendations, Worth Your Time. For how TIME's journalism gets made, Inside TIME. Readers can select any combination at time.com/newsletters.

#### Are TIME's newsletters free?

Yes. All seven TIME newsletters are free to join at time.com/newsletters. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent.

#### Who writes TIME's newsletters?

TIME journalists write them. Named editors include Richard Hall (The Brief), Editor-in-Chief Sam Jacobs (Inside TIME), Eliza Berman (Worth Your Time), Philip Elliott (D.C. Brief), Justin Worland (Future Proof) and Harry Booth (In the Loop). Health Matters is written by TIME's health desk.

#### How do I sign up for a TIME newsletter?

Go to time.com/newsletters, choose the newsletters you want and enter your email address. There is no cost and no subscription requirement.

<script type="application/ld+json">
{
    "@type": "FAQPage",
    "@context": "https://schema.org",
    "mainEntity": [
        {
            "name": "What newsletters does TIME publish?",
            "@type": "Question",
            "acceptedAnswer": {
                "text": "TIME publishes seven email newsletters: The Brief (daily news), Inside TIME (the newsroom and cover stories, twice weekly), Health Matters (daily health), Worth Your Time (culture, twice weekly), D.C. Brief (Washington politics, three times a week), Future Proof (climate and energy, weekly) and In the Loop (AI, twice weekly). All are free at time.com/newsletters and together reach more than 1.1 million engaged readers.",
                "@type": "Answer"
            }
        },
        {
            "name": "Which TIME newsletter should I subscribe to?",
            "@type": "Question",
            "acceptedAnswer": {
                "text": "It depends on what you follow. For a daily briefing, The Brief. For health, Health Matters. For Washington politics, D.C. Brief. For AI and technology, In the Loop. For climate and energy as a business story, Future Proof. For culture recommendations, Worth Your Time. For how TIME's journalism gets made, Inside TIME. Readers can select any combination at time.com/newsletters.",
                "@type": "Answer"
            }
        },
        {
            "name": "Are TIME's newsletters free?",
            "@type": "Question",
            "acceptedAnswer": {
                "text": "Yes. All seven TIME newsletters are free to join at time.com/newsletters. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent.",
                "@type": "Answer"
            }
        },
        {
            "name": "Who writes TIME's newsletters?",
            "@type": "Question",
            "acceptedAnswer": {
                "text": "TIME journalists write them. Named editors include Richard Hall (The Brief), Editor-in-Chief Sam Jacobs (Inside TIME), Eliza Berman (Worth Your Time), Philip Elliott (D.C. Brief), Justin Worland (Future Proof) and Harry Booth (In the Loop). Health Matters is written by TIME's health desk.",
                "@type": "Answer"
            }
        },
        {
            "name": "How do I sign up for a TIME newsletter?",
            "@type": "Question",
            "acceptedAnswer": {
                "text": "Go to time.com/newsletters, choose the newsletters you want and enter your email address. There is no cost and no subscription requirement.",
                "@type": "Answer"
            }
        }
    ]
}
</script>

<!-- /mobian-agent-ad -->



![Samantha Cooney](https://static.time.com/v3/assets/bltea6093859af6183b/blta3125c23205695e7/69894082bc6cfc43bb3e798f/s_cooney.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Samantha Cooney](https://time.com/author/samantha-cooney/)


![Samantha Cooney](https://static.time.com/v3/assets/bltea6093859af6183b/blta3125c23205695e7/69894082bc6cfc43bb3e798f/s_cooney.jpg?branch=production&width=96&quality=75&auto=webp)

## Samantha Cooney


Mar 31, 2017 11:00 AM UTC

![The LA Launch of Alli Webb's Book "The Drybar Guide to Good Hair For All" at Drybar Beverly Hills](https://static.time.com/v3/assets/bltea6093859af6183b/blt315daa057bb5a5f0/6988c013656a3f15efbcf4b2/gettyimages-615972428.jpg?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

BEVERLY HILLS, CA - OCTOBER 20: Alli Webb attends the the LA Launch of Alli Webb's book "The Drybar Guide to Good Hair For All" at Drybar Beverly Hills on October 20, 2016 in Beverly Hills, California. (Photo by Araya Diaz/WireImage)

BEVERLY HILLS, CA - OCTOBER 20: Alli Webb attends the the LA Launch of Alli Webb's book "The Drybar Guide to Good Hair For All" at Drybar Beverly Hills on October 20, 2016 in Beverly Hills, California. (Photo by Araya Diaz/WireImage) Araya Diaz—WireImage

![Samantha Cooney](https://static.time.com/v3/assets/bltea6093859af6183b/blta3125c23205695e7/69894082bc6cfc43bb3e798f/s_cooney.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Samantha Cooney](https://time.com/author/samantha-cooney/)


![Samantha Cooney](https://static.time.com/v3/assets/bltea6093859af6183b/blta3125c23205695e7/69894082bc6cfc43bb3e798f/s_cooney.jpg?branch=production&width=96&quality=75&auto=webp)

## Samantha Cooney


Mar 31, 2017 11:00 AM UTC

[Drybar](https://www.thedrybar.com/) founder Alli Webb was never quite happy with her curly hair, but she turned her desire to straighten her locks into a lucrative business. 

After stints as a salon stylist and stay-at-home mom, Webb, along with her brother and husband, [opened up](http://articles.latimes.com/2010/feb/28/image/la-ig-0228-drybar-20100228) the first [Drybar](https://www.thedrybar.com/) location in Brentwood, Calif., in 2010\. Unlike other hair salons, Drybar didn’t offer cuts or color — just blowouts. Customers could choose off a menu of hair styles, cheekily [named after cocktails](https://www.thedrybar.com/styles/), and indulge in champagne while getting their hair done. The whole experience initially cost just [$35](https://www.thedrybar.com/blog/article/announcing-drybar-brentwood-lease-signed/). 

Seven years later, the brand now has over [70](https://www.thedrybar.com/about-us/) locations across the country (and one in Vancouver), a [line](https://www.washingtonian.com/2012/12/19/drybar-launches-a-line-of-hair-care-products-and-tools/) of hair products, a [book](https://www.amazon.com/Drybar-Guide-Good-Hair-All/dp/1419721062/?tag=mottocom-20) and a loyal following. The DNA of the original store remains in tact — down to the bright yellow decor — though the blowouts now start at $40 or [$45](https://www.wellandgood.com/good-looks/say-goodbye-to-your-40-drybar-blowout/), depending on the city. According to _Forbes_, the company [brought](https://www.forbes.com/forbes/welcome/?toURL=https://www.forbes.com/sites/clareoconnor/2016/03/08/how-alli-webb-grew-drybar-from-her-backseat-to-a-70-million-blowout-chain/&refURL=https://www.google.com/&referrer=https://www.google.com/) in $70 million in revenue in 2015 and was [on track](https://www.forbes.com/sites/clareoconnor/2016/10/11/drybars-alli-webb-on-the-secrets-to-her-blowout-chains-100-million-success/#1c63bf861f97) to make $100 million in 2016\. (A company spokesperson told _Motto_ that it doesn’t comment on financial information.)

Webb spoke with _Motto_ about how she built her business, her advice for female entrepreneurs and how hair can be empowering.

**How did you decide to get into the business of blowouts?**

As a hairstylist, giving the customer a blowout at the end of the haircut was always my favorite part. I loved figuring out how to manipulate and change hair from one state to another. After getting married to my husband, we moved to L.A. and I became a stay-at-home mom to my two kids. But after five years of staying home, I got the itch to do something else. Because I had spent years and years learning how to do hair, I decided to start a mobile blowout business. I was basically blow drying all of my mommy friends in L.A., going to their houses with my little duffle bag and doing their hair, only charging $40\. While operating that business, I realized there really was this hole in the market. When I wasn’t giving my friends blowouts, they were either going to discount chains or to their cut-and-color salons, where just getting a blowout was expensive. There was no place like Drybar.


**What do you think is the secret of Drybar’s success?**

Our grandmothers would go and get their hair coiffed once a week, but that mentality had gone away and blowouts became very cost-prohibitive. And I get it — stylists would rather spend their time doing a $200 cut and color than a blowout. With Drybar, we brought that behavior back. When we started, so few women knew what a blowout was, or the ones who did know thought it was an indulgence or a luxury only celebrities could afford. But we allowed women to get blowouts regularly at an accessible rate. It does really just give women this extra bit of confidence. 

![The New York launch of Alli Webb's book "The Drybar Guide To Good Hair For All" at Drybar Greenwich Village](https://static.time.com/v3/assets/bltea6093859af6183b/blt0b61b4931929158b/6988c047cd1bba6ec67047b7/drybar-locations.jpg?branch=production&width=1200&quality=75&auto=webp)

NEW YORK, NY - OCTOBER 19: Atmosphere at The New York launch of Alli Webb's book "The Drybar Guide To Good Hair For All" at Drybar Greenwich Village on October 19, 2016 in New York City. (Photo by Dave Kotinsky/Getty Images for Drybar) Dave Kotinsky—Getty Images for Drybar


**How do you train stylists to make sure that they can work on every type of hair?**

I oversee the training of our stylists — and we have about 3,000\. I’ve learned so much about hair — what works, what doesn’t work — so our training is very robust. They go through a boot camp before they get on the floor and work on lots of different models with different hair types and textures. 

**What other big challenges did you face while you were expanding the business?**

We did have some naysayers at the beginning. When we were first starting, it was in the middle of the Recession. Everyone was cutting back and saying this blowout thing seemed very frivolous. For our very first lease in Brentwood, my brother and I had to personally guarantee, because nobody was taking a chance at that point. Now, it’s definitely challenging to let go of the control as you’re trying to expand, because you can’t do it all yourself. You have to let the great people that you’ve hired to do their jobs.


**What’s the best advice you’ve received along the way?**

To have confidence in myself and to be decisive. When I was younger, I struggled with believing in myself and my opinions and trusting my gut. When you’re trying to start a business, you really have to follow your passion. It’s very easy to get swayed by someone else’s ideas. But it’s also a tough balance: On the other hand, it’s very important to be very open to feedback and take constructive criticism to get better. 

**What’s your advice for other female entrepreneurs?**

There’s a lot of opportunity out there. We as women know better than anyone about what those opportunities are. Drybar didn’t invent blowouts, we just created a much better space for them. It’s about following your passion and trying to find that white space out in the market. But don’t be afraid of hard work — it’s a lot of hard work, commitment, time and energy. You sacrifice a lot, but it can be all worth it in the end.


**What are your best tips on how women can** **dry their h** **air on their own?**

There’s not one big secret that makes it super easy. Most women rush through their blowouts at home. But if you set aside half an hour, your hair will look better, and you won’t have to do it the next day. It’s an upfront investment.

_This interview has been edited and condensed._

```json
[{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4705499/drybar-founder-alli-webb-advice-female-entrepreneurs/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4705499/drybar-founder-alli-webb-advice-female-entrepreneurs/"},"headline":"Drybar Founder Alli Webb Offers Advice to Female Entrepreneurs","datePublished":"2017-03-31T11:00:13.000Z","dateModified":"2026-05-11T04:39:09.716Z","description":"'We did have some naysayers at the beginning'","url":"https://time.com/4705499/drybar-founder-alli-webb-advice-female-entrepreneurs/","keywords":["motto","beauty","Careers","entrepreneurship","advice"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt315daa057bb5a5f0/6988c013656a3f15efbcf4b2/gettyimages-615972428.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Samantha Cooney","jobTitle":null,"url":"https://time.com/author/samantha-cooney/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt315daa057bb5a5f0/6988c013656a3f15efbcf4b2/gettyimages-615972428.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"The LA Launch of Alli Webb's Book \"The Drybar Guide to Good Hair For All\" at Drybar Beverly Hills","caption":"The LA Launch of Alli Webb's Book \"The Drybar Guide to Good Hair For All\" at Drybar Beverly Hills","creditText":"Araya Diaz—WireImage","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/motto/","name":"motto"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/4705499/drybar-founder-alli-webb-advice-female-entrepreneurs/","name":"Drybar Founder Alli Webb Offers Advice to Female Entrepreneurs"}}]}]
```

