Let’s talk about Seinfeld. In season three, episode 16 (“The Fix-Up”), Jerry and Elaine get in a heated argument. Kramer steps in and abruptly ends the argument by saying, “Now can’t you two see that you’re in love with each other?”
Really makes you think.
I’ll draw no such parallel between T-Mobile and BlackBerry, although with both companies pulling up the rear in their respective categories, you’d think that maybe they’d be able to find enough in common that they’d try to make it work.
Looks like the sun has set on this relationship, though. The April 1 date-stamp on BlackBerry’s press release aside (if this is an elaborate April Fools’ joke, it’s more sad than funny), BlackBerry head honcho John Chen is quoted as saying the following:
Perhaps this sounds like sour grapes, but put yourself in Chen’s position. First T-Mo stops selling BlackBerry devices in its stores. Then it sends mailers out to current BlackBerry owners to try to get them to upgrade to the iPhone 5s. Then T-Mo CEO John Legere pokes fun at Chen for not having a Twitter account, suggesting he’s on MySpace instead.
Now can’t you two see that you’re in love with each other? No? Neither can we.
BlackBerry dumps T-Mobile following “ill-conceived” ad campaign [Ars Technica]
More Must-Reads from TIME
- How Donald Trump Won
- The Best Inventions of 2024
- Why Sleep Is the Key to Living Longer
- Robert Zemeckis Just Wants to Move You
- How to Break 8 Toxic Communication Habits
- Nicola Coughlan Bet on Herself—And Won
- Why Vinegar Is So Good for You
- Meet TIME's Newest Class of Next Generation Leaders
Contact us at letters@time.com