-
From Apple's "Shot on iPhone" campaignLaurence Bouchard
-
From Apple's "Shot on iPhone" campaignEason Hsiung
-
From Apple's "Shot on iPhone" campaignBenjamin Plouffe
-
From Apple's "Shot on iPhone" campaignCocu Liu
-
From Apple's "Shot on iPhone" campaignElsa Bleda
-
From Apple's "Shot on iPhone" campaignJennifer Bin
-
From Apple's "Shot on iPhone" campaignElsa Bieda
-
From Apple's "Shot on iPhone" campaignLaurence Bouchard
-
From Apple's "Shot on iPhone" campaignJeremy Perez
-
From Apple's "Shot on iPhone" campaignJeremy Perez
-
From Apple's "Shot on iPhone" campaignJennifer Bin
Following the success of its two previous campaigns, Apple is bringing back its “Shot on iPhone” campaign, which highlights the iPhone’s camera features.
This year, Apple selected photographers who capture their surroundings at night using the low light camera on the iPhone 7 and iPhone 7 plus.
One of the photographers featured in the campaign, Jennifer Bin, photographed Shanghai and focused on the futuristic elements of the city.

“The whole concept behind this campaign is that the photographer is shooting from dusk to dawn, so almost all the shooting is done at night,” she says. “I’m very pleasantly surprised at the quality of the photos that I shot and how some of the photos really blur the line between what people perceive to be iPhone photography vs camera photography.”
Photographer Reuben Wu used the iPhone 7 Plus to capture images of a volcano whose lava burns blue in East Java, Indonesia, and Cocu Liu photographed the streets of San Francisco.
The images taken throughout the night will be displayed in 25 countries starting Jan. 30.
Follow TIME LightBox on Facebook, Twitter and Instagram.
(Read TIME’s affiliate link policy.)
- Inside the Massive Effort to Change the Way Kids Are Taught to Read
- Dubai's Real Estate Market is Booming. One Company is Making It Possible to Invest From Anywhere in the World
- How to Exercise When It's Really Hot Outside
- A New Documentary Sheds Light on a Pivotal Movement in Asian American History
- Far From Home: Afghan Women are Attempting to Build New Lives Abroad
- What Experts Say About How Valuable The Inflation Reduction Act's Green Subsidies Will Be
- What to Know About Long COVID in Kids
- Want to Do More Good? This Movement Might Have the Answer