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title: Presidents&#x27; Day History: Campaign Ads of the 19th Century
description: Currier and Ives created these banners for campaigns of the mid-1800s
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author: Lily Rothman
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article:published_time: 2016-02-15T17:00:54.000Z
article:modified_time: 2026-05-11T05:00:27.676Z
article:section: History
og:title: Presidents&#x27; Day History: Campaign Ads of the 19th Century
og:description: Currier and Ives created these banners for campaigns of the mid-1800s
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og:image:alt: Currier and Ives Political Banner 1848
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![](https://static.time.com/v3/assets/bltea6093859af6183b/blt498f238c40153053/69887c45cf40a87546c41d41/currier-ives-america-01.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9)


# See Presidential Campaign Ads From the 19th Century

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![Lily Rothman](https://static.time.com/v3/assets/bltea6093859af6183b/bltd8eb1311b7067f39/698a1248b21a9c0e12504068/Rothman-headshot.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Lily Rothman](https://time.com/author/lily-rothman/)


![Lily Rothman](https://static.time.com/v3/assets/bltea6093859af6183b/bltd8eb1311b7067f39/698a1248b21a9c0e12504068/Rothman-headshot.jpg?branch=production&width=96&quality=75&auto=webp)

## Lily Rothman


Rothman is managing editor at TIME.

Feb 15, 2016 5:00 PM UTC

![Currier and Ives Political Banner 1848](https://static.time.com/v3/assets/bltea6093859af6183b/blt498f238c40153053/69887c45cf40a87546c41d41/currier-ives-america-01.jpg?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

Grand Democratic Free Soil Banner. Nathaniel Currier, 1848.

Grand Democratic Free Soil Banner. Nathaniel Currier, 1848. Currier & Ives' America: From a Young Nation to a Great Power. By Walton Rawls. Published by Abbeville Press, New York. All rights reserved.

![Lily Rothman](https://static.time.com/v3/assets/bltea6093859af6183b/bltd8eb1311b7067f39/698a1248b21a9c0e12504068/Rothman-headshot.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Lily Rothman](https://time.com/author/lily-rothman/)


![Lily Rothman](https://static.time.com/v3/assets/bltea6093859af6183b/bltd8eb1311b7067f39/698a1248b21a9c0e12504068/Rothman-headshot.jpg?branch=production&width=96&quality=75&auto=webp)

## Lily Rothman


Rothman is managing editor at TIME.

Feb 15, 2016 5:00 PM UTC

In the days before photography was widespread, the lithograph was America’s preferred method for making mass-produced images. And none did more to shape the patriotic aesthetic of the young nation’s political life than those by the duo of Nathaniel Currier and James M. Ives.

Among the iconic images created by the two during the mid-19th century were reams of campaign banners, the first of which was crafted in 1844 for Democrat James K. Polk. The lithograph was meant to go on pamphlets that could be handed out to voters. Soon, the campaigns of rivals Martin Van Buren and Zachary Taylor both hired Currier to create political banners for them. These pictures might not exactly look like the campaign literature of today, but it’s easy to see how they functioned as the forebears of 2016’s TV ads and mailings.

A new edition of _Currier & Ives’ America: From a Young Nation to a Great Power_ by Walton Rawls—in which these images can be found—will be available this March.

![Currier & Ives First Political Banner 1844](https://static.time.com/v3/assets/bltea6093859af6183b/blte9f7bbb2aaf08e16/69887c472dce0147b69e7ad9/currier-ives-america-04.jpg?branch=production&width=1200&quality=75&auto=webp)

Grand National Democratic Banner. Nathaniel Currier, 1844\. The first political banner. Currier & Ives' America: From a Young Nation to a Great Power. By Walton Rawls. Published by Abbeville Press, New York. All rights reserved.

![Currier and Ives Political Banner 1848](https://static.time.com/v3/assets/bltea6093859af6183b/blt498f238c40153053/69887c45cf40a87546c41d41/currier-ives-america-01.jpg?branch=production&width=1200&quality=75&auto=webp)

Grand Democratic Free Soil Banner. Nathaniel Currier, 1848. Currier & Ives' America: From a Young Nation to a Great Power. By Walton Rawls. Published by Abbeville Press, New York. All rights reserved.

![Currier and Ives Political Banner 1848](https://static.time.com/v3/assets/bltea6093859af6183b/blt6245d945e40931ca/69887c46a988ca91956b6724/currier-ives-america-02.jpg?branch=production&width=1200&quality=75&auto=webp)

Grand National, Whig Banner/Press Onward. Nathaniel Currier, 1848 Currier & Ives' America: From a Young Nation to a Great Power. By Walton Rawls. Published by Abbeville Press, New York. All rights reserved.


![Currier and Ives political banner 1856](https://static.time.com/v3/assets/bltea6093859af6183b/blt862c73dba227910c/69887c46f887dc8f59e94782/currier-ives-america-03.jpg?branch=production&width=1200&quality=75&auto=webp)

Grand National Republican Banner/Free Labor, Free Speech, Free Territory. Nathaniel Currier, 1856 Currier & Ives' America: From a Young Nation to a Great Power. By Walton Rawls. Published by Abbeville Press, New York. All rights reserved.

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