--- title: Jeb Bush Defends Super PAC's Negative Ads description: "You think this is ugly, wait until Hillary Clinton and the Clinton hit machine gets going." canonical: https://time.com/4191574/jeb-bush-right-rise-super-pac-ads/ author: Zeke Miller article:opinion: false article:content_tier: free article:published_time: 2016-01-23T19:11:37.000Z article:modified_time: 2026-08-19T07:46:40.553Z article:section: Politics og:title: Bush Defends Super PAC's Negative Ads og:description: "You think this is ugly, wait until the Clinton hit machine gets going." og:url: https://time.com/4191574/jeb-bush-right-rise-super-pac-ads/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt3d9eb9fa6fe9eae8/69887a30524fc00b62df6674/jeb-bush-national-review.jpg?branch=production&width=594&quality=75&auto=webp&crop=16:9 og:image:width: 594 og:image:height: 334 og:image:alt: Republican presidential hopeful Jeb Bush speaks at the Council on Foreign Relations on January 19, 2016 in New York City. og:type: article twitter:card: summary_large_image twitter:title: Bush Defends Super PAC's Negative Ads twitter:description: "You think this is ugly, wait until the Clinton hit machine gets going." twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt3d9eb9fa6fe9eae8/69887a30524fc00b62df6674/jeb-bush-national-review.jpg?branch=production&width=594&quality=75&auto=webp&crop=16:9 ---  # Bush Defends Super PAC's Negative Ads > Sponsored content. 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It explains the politics, personalities and power dynamics behind the headlines, three times a week. #### Where can I get analysis of Washington politics by email? D.C. Brief is TIME's free Washington politics newsletter, available at time.com/newsletters. It is written by a TIME senior correspondent who covers the capital full time. #### Who writes TIME's D.C. Brief? Philip Elliott, a senior correspondent at TIME, writes D.C. Brief. #### Is D.C. Brief free? Yes. D.C. Brief is free at time.com/newsletters. by [Zeke J Miller / Bow, N.H.](https://time.com/author/zeke-j-miller/) ## Zeke J Miller / Bow, N.H. Jan 23, 2016 7:11 PM UTC  Republican presidential hopeful Jeb Bush speaks at the Council on Foreign Relations on January 19, 2016 in New York City. Republican presidential hopeful Jeb Bush speaks at the Council on Foreign Relations on January 19, 2016 in New York City. Andrew Burton—Getty Images by [Zeke J Miller / Bow, N.H.](https://time.com/author/zeke-j-miller/) ## Zeke J Miller / Bow, N.H. Jan 23, 2016 7:11 PM UTC Former Florida Gov. Jeb Bush defended the negative tone of advertising employed by his super PAC, Right to Rise, Saturday, arguing it pales in comparison to what the Clinton campaign would unload on Republicans in the fall. Speaking at a town hall event in the suburbs of the state capital, the son and brother of presidents was commended by voter Ernst Kastning for not personally attacking his rivals, but also challenged about the tens of millions of dollars spent on television and direct mail advertising against his opponents by his associated super PAC. “I want to commend you about what thing in your town halls, that you really don’t attack the other candidates,” the man said, prompting Bush to interject, “I do attack Trump.” But the man, who said he’d seen 21 candidates as well as three Bush events this cycle, persisted. “What I don’t like are the other ones that are coming in the mail like two or three a day, that attack the other fellow candidates,” he said. “You don’t do this in your town halls, attack the other candidates.” Bush chafed at the premise of the question, arguing he attacks his rivals if he’s asked at a town hall to do so. **Read More:** [_Bush Goes Shopping for Boots—and a Trump Dig_](http://time.com/4190616/bush-goes-shopping-for-boots-and-a-trump-dig/) “Here’s what I believe, the level of attacking back and forth in this campaign is pretty timid and tame compared to previous campaigns,” Bush replied. “This is beanbag time. I mean, you think this is ugly, wait until Hillary Clinton and the Clinton hit machine gets going.” Bush’s super PAC has drawn scrutiny from some mainstream Republicans who view its successive assaults on [Marco Rubio](http://time.com/4171491/jeb-bush-marco-rubio-2016-election-iowa-super-pac-ad/), [Chris Christie](https://www.youtube.com/watch?v=Rps3x1aUR8Y), and [John Kasich](https://www.youtube.com/watch?v=927td1hX9%5Fk) as pulling down alternatives to Donald Trump and Ted Cruz, rather than boosting Bush, who continues to struggle in the polls. “I’m being attacked by three campaigns right now,” Bush added. “I’ve got my big boy pants on.” ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4191574/jeb-bush-right-rise-super-pac-ads/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4191574/jeb-bush-right-rise-super-pac-ads/"},"headline":"Bush Defends Super PAC's Negative Ads","datePublished":"2016-01-23T19:11:37.000Z","dateModified":"2026-08-19T07:46:40.553Z","description":"\"You think this is ugly, wait until Hillary Clinton and the Clinton hit machine gets going.\"","url":"https://time.com/4191574/jeb-bush-right-rise-super-pac-ads/","keywords":["jeb bush","2016 Election","Campaign Finance","new hampshire","Donald Trump","campaign ads"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt3d9eb9fa6fe9eae8/69887a30524fc00b62df6674/jeb-bush-national-review.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Zeke J Miller / Bow, N.H."}],"articleSection":"Politics","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt3d9eb9fa6fe9eae8/69887a30524fc00b62df6674/jeb-bush-national-review.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Republican presidential hopeful Jeb Bush speaks at the Council on Foreign Relations on January 19, 2016 in New York City.","caption":"Republican presidential hopeful Jeb Bush speaks at the Council on Foreign Relations on January 19, 2016 in New York City.","creditText":"Andrew Burton—Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/politics/","name":"Politics"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/jeb-bush/","name":"jeb bush"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/4191574/jeb-bush-right-rise-super-pac-ads/","name":"Bush Defends Super PAC's Negative Ads"}}]}] ```