Macy’s and Target Will Open at 6 p.m. on Thanksgiving

Macy’s, Sears and Target will open their doors for holiday sales at 6 p.m. on Thanksgiving this year, and Toys ‘R’ Us will start doing business at 5 p.m.

The retailers are continuing with the trend of starting Black Friday-style deals a day early, USA Today reports, even as other retailers like REI have pushed back and insisted on closing on Black Friday as well as Thanksgiving. Walmart has not yet announced its schedule for 2015.

Opponents of stores scheduling these sales on the holiday say it’s unfair to workers and to families who feel pressured to shop on Thanksgiving to be able to afford holiday presents.

[USA Today]