--- description: Let the race to the bottom begin title: These Are the Celebrities America Decided to Hate Since 2013 image: https://static.time.com/v3/assets/bltea6093859af6183b/bltb154cad0b652e7bd/69885f500a4a22b7cc9c59d8/ariana-grande.jpeg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  * [Entertainment](/section/entertainment/) ## Entertainment Update your preferences in [Account Settings](/account/preferences/) Close * [celebrities](/tag/celebrities/) ## celebrities Update your preferences in [Account Settings](/account/preferences/) Close # These Are the Celebrities America Decided to Hate Since 2013 by [Sarah Begley](/author/sarah-begley/) ## Sarah Begley Update your preferences in [Account Settings](/account/preferences/) Close Aug 14, 2015 5:26 PM CUT  Ariana Grande is seen upon arrival at Haneda Airport on August 13, 2015 in Tokyo, Japan. Ariana Grande is seen upon arrival at Haneda Airport on August 13, 2015 in Tokyo, Japan.Jun Sato—GC Images/Getty Images by [Sarah Begley](/author/sarah-begley/) ## Sarah Begley Update your preferences in [Account Settings](/account/preferences/) Close Aug 14, 2015 5:26 PM CUT Kim Kardashian may be the most disliked celebrity in America, but at least her likability isn’t [dropping](http://www.hollywoodreporter.com/news/disliked-celebrity-bill-cosby-ariana-814857?utm%5Fsource=twitter "undefined"). According to Q Scores, which measures Americans’ favorable and unfavorable opinions of people and brands, Kardashian has the highest negative rating (trailed by Justin Bieber), but Bill Cosby has seen the biggest spike in his negative score in the last two years, with a 43-point increase—likely thanks to accusations from dozens of women that he sexually assaulted them, which he denies. Ariana Grande saw the second biggest spike in unfavorable ratings since 2013 (the [doughnut-licking incident](http://time.com/3956709/ariana-grande-charges-licking-donut-doughnut/ "undefined") probably didn’t help), followed by Mehmet Oz in third place and Robin Thicke in fourth, according to the _Hollywood Reporter_. Celebrities, be warned: unless you’re going for the love-to-hate vibe, get yourselves some good PR teams. \[[_THR_](http://www.hollywoodreporter.com/news/disliked-celebrity-bill-cosby-ariana-814857?utm%5Fsource=twitter "undefined")\] ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3998480/most-disliked-celebrity/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3998480/most-disliked-celebrity/"},"headline":"These Are the Celebrities America Decided to Hate Since 2013","datePublished":"2015-08-14T17:26:19.000Z","dateModified":"2026-02-22T10:11:32.831Z","description":"Let the race to the bottom begin","url":"https://time.com/3998480/most-disliked-celebrity/","keywords":["celebrities"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltb154cad0b652e7bd/69885f500a4a22b7cc9c59d8/ariana-grande.jpeg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Sarah Begley","jobTitle":null,"url":"https://time.com/author/sarah-begley/"}],"articleSection":"Entertainment","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltb154cad0b652e7bd/69885f500a4a22b7cc9c59d8/ariana-grande.jpeg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Ariana Grande Arrives In Tokyo","caption":"Ariana Grande Arrives In Tokyo","creditText":"Jun Sato—GC Images/Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/entertainment/","name":"Entertainment"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/celebrities/","name":"celebrities"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/3998480/most-disliked-celebrity/","name":"These Are the Celebrities America Decided to Hate Since 2013"}}]},{"@context":"https://schema.org","@type":"VideoObject","name":"Ariana Grande's Tongue Gets Herself, Donut Shop in Trouble","description":"Ariana Grande has apologized after a CCTV camera caught her licking donuts. 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