By Olivia B. Waxman
August 12, 2015

Air New Zealand has released an in-flight safety video to the tune of the hit film Men in Black. The airline teamed up with the “All Blacks,” New Zealand’s national rugby team, with team members Dan Carter and Captain Richie McCaw appearing as “Men in Black” agents.

Other international rugby stars make cameos, such as former England Captain Martin Johnson and former Captain of the Argentine team Agustin Pichot.

But the singing pug is the best part, obviously.

In the last couple of years, Air New Zealand has been one of the airlines — along with Delta, United, Virgin America, and Southwest Airlines — that has been turning traditionally boring in-flight safety videos into viral videos so that people will watch and learn from them. These clips can range from an original rap to a country song to a stand-up comedy routine.

Write to Olivia B. Waxman at olivia.waxman@time.com.

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