Transportation Secretary Anthony Foxx (R) and Google Chairman Eric Schmidt (L) get out of a Google self-driving car at the Google headquarters on February 2, 2015 in Mountain View, California.Justin Sullivan—2015 Getty Images
The media has written countless words about Google’s self-driving car project for years, and the company even publicly presented a prototype last year. But few knew until Monday that Google created a limited liability company to legally operate the project.
The company registered Google Auto LLC, in 2011 when it switched from using Toyota Prius cars to Lexus SUVs, according to documents obtained by The Guardian. The LLC is listed as the manufacturer of all 23 of Google’s self-driving Lexus cars, and was used to apply for each car’s vehicle identification number (VIN).
Presumably, Google decided to register a subsidiary to protect itself — and its financial assets — in the case of trouble. The company’s Lexus cars were recently involved in crashes.
While Google Auto is registered as a passenger vehicle manufacturer in the U.S. and abroad — and was even licensed last year an automaker in California — Google said in January that it will be looking for established automakers as manufacturing partners. Google hasn’t named any such partners yet, however.
The 10 Most Ambitious Google Projects
Google Driverless Car
The Google Self-Driving Car has been in the works since 2005 after a team of engineers won a grant from the U.S. Department of Defense to design an autonomous car. The project, which aims to reduce traffic accidents, has made headway in recent years as states passed laws permitting self-driving cars. Google plans a commercial release between 2017 and 2020.David Paul Morris—Bloomberg/Getty ImagesGoogle has been testing balloons which sail into the stratosphere and beam Internet down to Earth. Jon Shenk—APGoogle's smart contact lenses.Google/APGoogle Lively
Google Lively was a web-based virtual community space where users could design avatars, chat with one another and personalize their online hangout space. The project was discontinued after a six-month stint in 2008 after limited success.Google/APGoogle Earth
Google's virtual map of the Earth allows users to tour the earth with 3-D satellite images. The project, which dates back to 2004, has already found significant applications in disaster relief.Google/APProject Ara
Google's build-your-own-smartphone project allows users to customize their handsets to their own preferences, with the possibility of eliminating electronic waste by encouraging users to add hardware updates on their own terms. The team is working towards a limited market pilot in 2015.Bryan Bedder—Getty Images for Engadget ExpandDisease Detecting Pill
Google unveiled its plans to disease-detecting ingestible pill in October, a project that'll let patients access their real-time health data to encourage preventative care. The pill will contain nanoparticles that can bind to certain cells and chemicals, with the possibility of detecting diseases like cancer in early stages.Getty ImagesFlying Wind Turbines
The flying windmill is the project of Makani Power, a wind turbine developer acquired by Google in 2013. The tethered airborne turbines will harness wind energy for the goal of producing low-cost, renewable energyAndrea Dunlap—Makani Power/APGoogle+
Google's social networking platform launched in 2011, the most successful service after several flops at designing a Facebook competitor, like the now-retired Google Buzz. Today, Google+ boasts over half a billion monthly active users.Stephen Lam—ReutersGoogle Books
Google Books dates back to 2004, when Google partnered with libraries and universities to plan to digitize millions of volumes over the next several years. The project aims to make searching books as easy as searching the web.Getty Images