Michael Sheen, left, and Lizzy Caplan, cast members in the Showtime series "Masters of Sex," pose together at a screening and panel discussion for the show at Sony Pictures Studios on Tuesday, May 5, 2015, in Culver City, Calif.
Chris Pizzello–AP
By Jacob Koffler
July 7, 2015

Starting on Tuesday, you can stream Showtime without a cable subscription.

The streaming-only service, which is supported by both Apple devices and Roku, is $10.99 per month, four dollars less than HBO’s streaming-only service, which debuted exclusively on Apple devices in April (it has since expanded to Android devices as well). Showtime’s new service can also be streamed over the Internet on any device.

The service is part of a wider trend within the broadcasting industry to give viewers an option to “cut the cord.” CBS Corporation, which owns Showtime, unveiled CBS All Access, a streaming service for $6 per month, last year.

The streaming service’s release was set to coincide with the season three premieres of Masters of Sex and Ray Donovan. However, the premieres were released 10 days earlier than expected and can be watched for free on Showtime’s website.

Contact us at editors@time.com.

SPONSORED FINANCIAL CONTENT

Read More From TIME

EDIT POST