![Apple Worldwide Developers Conference Opens In San Francisco Apple Worldwide Developers Conference Opens In San Francisco](https://api.time.com/wp-content/uploads/2015/07/gettyimages-476371830-1.jpg?quality=85&w=2400)
Apple Music may cost about $10 per month in the United States, but that’s not the case everywhere.
The music streaming service, which rolls out in more than 100 countries this week, is considerably cheaper in parts of Asia and South America. In India, a subscription will cost about $2 per month, according to Quartz. In Brazil, Indonesia and Thailand, the cost is about $5. These countries also have the group membership subscription, which costs $15 in the U.S., offered at a similar discount.
Other streaming services like Rdio already offer competing services in foreign markets at a pretty low price. In the past, Apple hasn’t tried to compete on price in emerging markets, instead positioning the iPhone as a luxury item. But with Apple Music set to launch on Android, the world’s most popular mobile operating system, in the fall, it makes sense for Apple to price its service in a way that makes it affordable to all smartphone users and not just iPhone owners.
More Must-Reads from TIME
- Breaking Down the 2024 Election Calendar
- How Nayib Bukele’s ‘Iron Fist’ Has Transformed El Salvador
- What if Ultra-Processed Foods Aren’t as Bad as You Think?
- How Ukraine Beat Russia in the Battle of the Black Sea
- Long COVID Looks Different in Kids
- How Project 2025 Would Jeopardize Americans’ Health
- What a $129 Frying Pan Says About America’s Eating Habits
- The 32 Most Anticipated Books of Fall 2024
Contact us at letters@time.com