--- description: Ugly dogs from all over to compete in the 27th Annual World's Ugliest Dog Contest in Petaluma, CA, to raise awareness on animal rescue. title: How to Win the World's Ugliest Dog Contest image: https://static.time.com/v3/assets/bltea6093859af6183b/blt352ae208b168f031/698858aecd684876e00a08f0/ugly-dog.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  * [Newsfeed](/tag/time-section-newsfeed/) ## Newsfeed Update your preferences in [Account Settings](/account/preferences/) Close # What It Takes To Win The Title of World's Ugliest Dog  by [Anne Most](/author/anne-most/)  ## Anne Most Update your preferences in [Account Settings](/account/preferences/) Close Jun 26, 2015 7:03 PM CUT  In this Friday, June 20, 2014 file photo, Quasi Modo, an eight-year-old mixed breed from Florida, walks across the stage during the World's Ugliest Dog Contest, at the Sonoma-Marin Fair in Petaluma, Calif. In this Friday, June 20, 2014 file photo, Quasi Modo, an eight-year-old mixed breed from Florida, walks across the stage during the World's Ugliest Dog Contest, at the Sonoma-Marin Fair in Petaluma, Calif.George Nikitin—AP  by [Anne Most](/author/anne-most/)  ## Anne Most Update your preferences in [Account Settings](/account/preferences/) Close Jun 26, 2015 7:03 PM CUT Every day is a day to celebrate the world’s cutest pups, but Friday is the day to celebrate the not-so-adorable dogs at the 27th annual World’s Ugliest Dog Contest At the Sonoma-Marin Fairgrounds and Event Center in Petaluma, California, over 20 dogs will be judged on appearance, breed and personality, competing for a $1,500 prize. Many of the contestants were rescued from shelters and puppy mills by their owners, and now find themselves in the spotlight despite their physical appearances. According to the Sonoma-Marin Fairgrounds website, the goal of the event is to raise awareness of animal rescue. “We celebrate the spirit and imperfections that make these dogs loveable and adoptable,” says Sonoma-Marin Fairgrounds CEO Sarah Cummings. Last year’s winner was Peanut, a mutt, who prior to being adopted by his owner Holly Chandler, had been in a dog shelter for nine months. ### 10 Puppies That Look Even More Adorable Underwater  Pringles & Pickme Seth Casteel  Monty Seth Casteel  Popsicle Seth Casteel  Ginger Seth Casteel  Ruger Seth Casteel  Rolley Seth Casteel  Iggy Seth Casteel  Reason Seth Casteel  Corey Seth Casteel ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3937888/worlds-ugliest-dog-contest-watch/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3937888/worlds-ugliest-dog-contest-watch/"},"headline":"What It Takes To Win The Title of World's Ugliest Dog","datePublished":"2015-06-26T19:03:22.000Z","dateModified":"2026-05-11T04:47:20.479Z","description":"Dogs are judged on appearance and personality at the annual competition","url":"https://time.com/3937888/worlds-ugliest-dog-contest-watch/","keywords":["Newsfeed","animals"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt352ae208b168f031/698858aecd684876e00a08f0/ugly-dog.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Anne Most","jobTitle":null,"url":"https://time.com/author/anne-most/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt352ae208b168f031/698858aecd684876e00a08f0/ugly-dog.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"ugly dog competition","caption":"ugly dog competition","creditText":"George Nikitin—AP","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/3937888/worlds-ugliest-dog-contest-watch/","name":"What It Takes To Win The Title of World's Ugliest Dog"}}]}] ```