Don Draper bought the world a Coke in the series finale of Mad Men, but it was easier said than done. During an interview with Jimmy Kimmel on Tuesday night, star Jon Hamm revealed that while Mad Men creator Matthew Weiner had conceived of the finale’s last moments a couple of years prior, the tricky part was getting permission from Coke to actually make it a reality.
“There was a couple of years process of clearing that with Coca-Cola,” Hamm told Kimmel. After Kimmel joked that if Coke had said no, the show would have been “screwed,” Hamm agreed, and teased an alternate denouement. “Yeah. ‘No thanks.’ You’re like, All right, we’ll call it Coca… Cona,” he joked.
“We’ve had limited awareness around the brand’s role in the series’ final episodes, and what a rich story they decided to tell,” a spokesperson for Coke told PEOPLE in the aftermath of the Mad Men finale. According to the rep, “no money exchanged hands” between the soft-drink company and AMC to facilitate the ad’s inclusion.
Betty’s floral dress Her outfit for lunch with future husband Henry is quintessential Betty, with soft colors and a fitted silhouette.Carin Baer—AMCJoan’s pen necklace There are few television accessories as iconic as Joan's pen, always dangling over her chest and eventually insulted by a snarky young copywriter who sees its placement as a power play.Michael Yarish—AMCMegan’s metallic dress
Megan has all the glamour Peggy lacks, with a more fashion-forward sensibility than Betty.Michael Yarish—AMCTrudy’s floral dress
Trudy’s garden party outfit is put to good use when she and Pete impress guests with a mean performance of the Charleston.Carin Baer—AMCPeggy’s pantsuit
Peggy may not be a style icon, but she was well suited for ladder climbing in a loud vest and trouser set at a pivotal moment in her professional ascent.Jaimie Trueblood—AMCMegan’s Zou Bisou Bisou dress
Megan surprises Don and her party guests with a performance as sultry as her little black dress.Ron Jaffe—AMCJoan’s accordion-playing dress
Dresses are like armor for Joan, who wears this form-fitting number while entertaining her husband’s colleagues on the accordion—despite their marital problems.Carin Baer—AMCSally’s go-go boots Sally tries on a very grown-up look for an awards ceremony with Don and Megan, and finds herself in a grown-up situation when she witnesses Roger in a compromising position with Megan’s mother.AMCRoger’s blue suit Roger always looks sharp in a suit, but his sartorial gifts look even more impressive when surrounded by hippies on the farm where his daughter joined a commune.Michael Yarish—AMCBetty’s Italian dress For a trip to Italy with Don, Betty gives herself a makeover more befitting of her days as a model than her life as a Westchester mom.Carin Baer—AMC
