Chevy Publishes Press Release Entirely in Emoji

Well, this is where we are, world: General Motors, one of the biggest companies in the world, has published a press release in emoji. Entirely in emoji.

Honestly, the release is pretty difficult to decipher. We know it’s about the 2016 Chevy Cruze, a compact car GM’s been making since 2008.

Outside of that — maybe some of the kids reading this will be able to do a better job decoding the message, but it does seem that GM wants you to know the new Cruze is 100% awesome, that it will work well with your smartphone, and that you will love it. It also seems to say that you’ll be better at sports if you buy the car, but that may be a bad interpretation.

If you want to try your hand at reading these millennial hieroglyphs, check out the release. Or, wait for GM to post the translation at 2 p.m. ET Tuesday.

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