
Warner Bros. will stick to the original release date of May 29 for its earthquake blockbuster San Andreas despite the devastating tremblor in Nepal, Variety reports.
A studio spokesperson said Wednesday the company debated over moving the release date, but instead chose to alter promotional materials to include information about how people can donate to relief efforts in Nepal. They also accelerated an original public-service campaign that educates people on natural disaster safety and adjusted the messaging to encompass events in Nepal, Variety said.
The trailers and posters, however, will not be changed.
“We will continue to evaluate our worldwide marketing campaign to ensure that we are sensitive to those affected by this tragic event,” a Warner Bros. spokesperson told Variety.
The movie features Dwayne “the Rock” Johnson and Carla Gugino as an estranged couple who travels from Los Angeles to San Francisco to save their daughter after California’s San Andreas fault suffers a magnitude-9 earthquake. The trailer features scenes of Los Angeles skyscrapers tumbling and a massive tsunami bearing down on San Francisco’s Golden Gate Bridge.
Nepalese police said Thursday morning the death toll from the magnitude-7.8 earthquake had topped 5,500 people across India, Bangladesh, China and Nepal, with an estimated 11,440 injured.
[Variety]
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