Advertisers spent an average of $4 million on each 30-second slot during the Super Bowl, which was watched by some 111 million Americans. But do you actually remember what all those pricy gimmicks—Scarlett Johannson! Don Cheadle! James Franco and a tiger!—were advertising? Test your knowledge below:
More Must-Reads from TIME
- How Donald Trump Won
- The Best Inventions of 2024
- Why Sleep Is the Key to Living Longer
- How to Break 8 Toxic Communication Habits
- Nicola Coughlan Bet on Herself—And Won
- What It’s Like to Have Long COVID As a Kid
- 22 Essential Works of Indigenous Cinema
- Meet TIME's Newest Class of Next Generation Leaders
Contact us at letters@time.com