December 10, 2014 3:06 PM EST
N ow that social media site Instagram has more users than Twitter , Mark Zuckerberg has found a shareable way to celebrate.
The co-founder of Facebook, which bought the photo-sharing platform for $1 billion in 2012, posed for a head-scratching photo in Instagram headquarters’ “gravity room” to mark the milestone.
Instagram’s room is not unlike every other room on earth in that, yes, it is subject to the forces of gravity. But in this room, the stuff that would normally be on the ground is attached to the wall — allowing Zuckerberg and Instagram CEO Kevin Systrom to appear to be bouncing off the funky wallpaper. Pretty cool.
This Is What Your Facebook Profile Looked Like Over the Last 11 Years The Original Facebook Group Page, 2004. Before people realized how awesome pictures are.Courtesy of Facebook Facebook Profile Page, 2005. Back when Facebook looked a little bit like MySpace. Courtesy of Facebook Facebook Profile Page Facelift, 2005. The "the" is finally dropped.Courtesy of Facebook Facebook Profile Page, 2006. You no longer need to be reminded "this is you" at the top of your profile page.Courtesy of Facebook Facebook Profile Page, 2007. Every profile update still had to begin with "is," forcing you to talk about yourself in the third person.
Courtesy of Facebook Facebook Profile Page, 2008. The wall.
Courtesy of Facebook Facebook Profile Page, 2009. It only took five years for Facebook to create easy-to-find privacy settings.
Courtesy of Facebook Facebook Profile Page, 2010. Facebook starts to get pretty.
Courtesy of Facebook Facebook Profile Page, 2011. Zuckerberg realizes that people love pictures, usually of animals.Courtesy of Facebook Facebook Profile Page, 2012. The timeline allows you (or your parents) to trace your life from birth to death.Courtesy of Facebook Facebook Profile Page, 2013-2014. Facebook introduced a new app, Paper , on Monday.Courtesy of Facebook Facebook Profile Page, 2014-2015. Facebook updated both the newsfeed algorithm and the privacy settings.Courtesy of Alex Fitzpatrick/Facebook More Must-Reads from TIME Where Trump 2.0 Will Differ From 1.0 How Elon Musk Became a Kingmaker The Power—And Limits—of Peer Support The 100 Must-Read Books of 2024 Column: If Optimism Feels Ridiculous Now, Try Hope The Future of Climate Action Is Trade Policy FX’s Say Nothing Is the Must-Watch Political Thriller of 2024 Merle Bombardieri Is Helping People Make the Baby Decision