--- description: Twitter is a strange, strange place title: Who Is 'Alex From Target' and Why Did the internet Make Him Famous image: https://static.time.com/v3/assets/bltea6093859af6183b/bltdbb9cd4586897f41/698763df55a85959c5a838b9/2400634.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  * [Newsfeed](/tag/time-section-newsfeed/) ## Newsfeed Update your preferences in [Account Settings](/account/preferences/) Close # Who Is 'Alex From Target' and Why did the Internet Make Him Famous? by [Laura Stampler](/author/laura-stampler/) ## Laura Stampler Update your preferences in [Account Settings](/account/preferences/) Close Nov 3, 2014 4:56 PM CUT  The sign of a Target store is displayed August 14, 2003 in Springfield, V.A. The sign of a Target store is displayed August 14, 2003 in Springfield, V.A.Alex Wong—Getty Images by [Laura Stampler](/author/laura-stampler/) ## Laura Stampler Update your preferences in [Account Settings](/account/preferences/) Close Nov 3, 2014 4:56 PM CUT For absolutely no discernible reason, the people of the Internet have turned a kid named Alex who works at Target — now forever known as #AlexFromTarget — into a celebrity. It started Sunday when Twitter user @auscalum posted an image of the random, albeit adorable, young cashier from Target: > [](https://twitter.com/auscalum/status/528956144598147073) And then the Internet went crazy. (Again, for no discernible reason). Over the last day, [Topsy](http://topsy.com/s?q=%22alex%20from%20target%22&window=m&sort=-date "undefined") reports that there have been more than 125,00 “Alex from Target”-related tweets. > [](https://twitter.com/LukeSiperly/status/529109828644257796) > [](https://twitter.com/TheDreamCIoset/status/529099024910254080) > [](https://twitter.com/GilinskysHighAf/status/529099414171025408) And since the Internet is a creepy place, it found the true Alex from Target on Twitter. He now has 312k followers and counting: > [](https://twitter.com/acl163/status/529047572464553984) > [](https://twitter.com/acl163/status/529081120076615681) There are even competing campaigns to get other cute bros (#SteverFromStarbucks, #KieranFromTMobile, #MattFromRedRobin) similar notoriety: > [](https://twitter.com/Aline%5Fkx/status/529278755479367681) Even Target itself got in on the action Monday: > [](https://twitter.com/Target/status/529298903896961025) This is the American dream. _Read next:_ [_Internet Swoons Over Convicted Felon’s Mugshot_](http://time.com/2904591/internet-swoons-over-beautiful-convicted-felon/?xid=time%5Freadnext "undefined") ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3554572/alex-from-target/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3554572/alex-from-target/"},"headline":"Who Is 'Alex From Target' and Why did the Internet Make Him Famous?","datePublished":"2014-11-03T16:56:11.000Z","dateModified":"2026-04-13T07:14:18.938Z","description":"Twitter is a strange, strange place","url":"https://time.com/3554572/alex-from-target/","keywords":["Newsfeed","Tech","viral"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltdbb9cd4586897f41/698763df55a85959c5a838b9/2400634.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Laura Stampler","jobTitle":null,"url":"https://time.com/author/laura-stampler/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltdbb9cd4586897f41/698763df55a85959c5a838b9/2400634.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Target Corp. Reported A 4 percent increase in second-quarter profits","caption":"Target Corp. Reported A 4 percent increase in second-quarter profits","creditText":"Alex Wong—Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/3554572/alex-from-target/","name":"Who Is 'Alex From Target' and Why did the Internet Make Him Famous?"}}]}] ```