By TIME Video
Reddit CEO Yishan Wong told the Reddit community this week he wants to give them 10% of the company’s shares. Such a move has never been carried out by a company that depends on user engagement, like Facebook or Twitter.
Wong cautioned that the plan is still in its early stages and added a caveat to his post on Reddit: “KEEP IN MIND THAT THIS PLAN COULD TOTALLY FAIL.”
Wong also said that the idea of “distributing ownership of [Reddit] back to the community” has been a long-held dream by Wong and many of the company’s other employees.
More Must-Reads from TIME
- Caitlin Clark Is TIME's 2024 Athlete of the Year
- Where Trump 2.0 Will Differ From 1.0
- Is Intermittent Fasting Good or Bad for You?
- The 100 Must-Read Books of 2024
- Column: If Optimism Feels Ridiculous Now, Try Hope
- The Future of Climate Action Is Trade Policy
- FX’s Say Nothing Is the Must-Watch Political Thriller of 2024
- Merle Bombardieri Is Helping People Make the Baby Decision
Contact us at letters@time.com