--- description: C'mon AMC, would a two-minute trailer kill you? title: Surprise: 'Better Call Saul' Teaser Barely Teases Anything image: https://static.time.com/v3/assets/bltea6093859af6183b/blt55841d61fbbf8ca6/6986a0b013c79fdb5e193943/better-call-saul.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  * [Entertainment](/section/entertainment/) ## Entertainment Update your preferences in [Account Settings](/account/preferences/) Close # Surprise: This 10-Second _Better Call Saul_ Teaser Barely Teases Anything  by [Nolan Feeney](/author/nolan-feeney/)  ## Nolan Feeney Update your preferences in [Account Settings](/account/preferences/) Close Sep 22, 2014 8:41 PM CUT  Bob Odenkirk as Saul Goodman in Better Call Saul Bob Odenkirk as Saul Goodman in Better Call SaulUrsula Coyote—AMC  by [Nolan Feeney](/author/nolan-feeney/)  ## Nolan Feeney Update your preferences in [Account Settings](/account/preferences/) Close Sep 22, 2014 8:41 PM CUT The anticipation for AMC’s _Breaking Bad_ spinoff _Better Call Saul_ is great, which is probably why AMC can get away with drawing out the show’s promo for months using only seconds of footage at a time. In the latest look at the series, which won’t even air until February 2015, star Bob Odenkirk utters two lines as the shady lawyer who once advised Walter White. Yup. Just two. That’s less than the [30-second preview from August](http://time.com/3171226/better-call-saul-new-trailer-teaser/ "undefined") (which featured a brief interview with creator Vince Gilligan about the show’s timeline) and even less than the [nine-second clip before that](http://time.com/3100566/better-call-saul-teaser-first-footage-breaking-bad/ "undefined"). Is there such a thing as teaser fatigue? ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3419154/better-call-saul-teaser/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3419154/better-call-saul-teaser/"},"headline":"Surprise: This 10-Second Better Call Saul Teaser Barely Teases Anything","datePublished":"2014-09-22T20:41:35.000Z","dateModified":"2026-02-21T10:20:38.161Z","description":"C'mon AMC, would a two-minute trailer kill you?","url":"https://time.com/3419154/better-call-saul-teaser/","keywords":["Television","breaking bad","video","AMC","Teaser","Bob Odenkirk","Better Call Saul"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt55841d61fbbf8ca6/6986a0b013c79fdb5e193943/better-call-saul.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Nolan Feeney","jobTitle":null,"url":"https://time.com/author/nolan-feeney/"}],"articleSection":"Entertainment","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt55841d61fbbf8ca6/6986a0b013c79fdb5e193943/better-call-saul.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Better Call Saul","caption":"Better Call Saul","creditText":"Ursula Coyote—AMC","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/entertainment/","name":"Entertainment"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/3419154/better-call-saul-teaser/","name":"Surprise: This 10-Second Better Call Saul Teaser Barely Teases Anything"}}]}] ```