Homer Simpson is jumping on the Ice Bucket Challenge bandwagon.
The clip parodies the movement that’s dominated social media in recent weeks, in which people dump ice water on themselves to raise money and awareness for research into ALS, or Lou Gehrig’s disease.
Homer dumps a tiny cup of water on himself and pretends to suffer: “But it was all worth it to raise awareness for ALS.” But then his kids raise the stakes, finding something a bit more frigid to dump on Homer.
More Must-Reads From TIME
- Why Cell Phone Reception Is Getting Worse
- The Dirty Secrets of Alternative Plastics
- Israeli Family Celebrates Release of Hostage Grandmother
- We Should Get Paid for Our Online Data: Column
- The COP28 Outcomes Business Leaders Are Watching For
- The 100 Must-Read Books of 2023
- The Top 100 Photos of 2023
- Want Weekly Recs on What to Watch, Read, and More? Sign Up for Worth Your Time
