Beats by Dre has one-upped Nike at its own game: amped-up football commercials.
In this cinematic World Cup spot, we get to live through the pre-game rituals of a host of star players donning Beats headphones, as well as catch a bunch of cool cameos (like Lil Wayne, Serena Williams and Nicki Minaj).
If you’re still waiting for the excitement to set in for the sports spectacle of the year, these are the best-spent five minutes out there.
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